Amathiphu wokuThengiswa komkhiqizo wePetham

Imboni yesilwane iyinhlangano yezinkulungwane zamabhiliyoni ezigidi, efaka imali eyizigidi eziyizigidi ezingamaRandi ezingu-58 ekuthengiseni ngo-2014 kanye nokulinganiselwa okungamaRandi ayizigidi eziyizinkulungwane ezingu-60,59 ekuthengiseni ngo-2015 (ngokusho kwedatha evela ku-American Pet Products Association). Lokhu kubonisa ukukhula okukhulayo kusukela eminyakeni engu-20 eyedlule lapho ukusetshenziswa kwemali yesilwane kwabalelwa ku-$ 17 billion kuphela kwimali engenayo yokuthengisa. Imikhiqizo eminingi yesilwane isungulwa ukuze ikwazi ukwenza lokhu mkhuba, kodwa kubalulekile ukuba nehlelo lokumaketha endaweni ngaphambi kokuletha umkhiqizo omusha.

Nazi ezinye iziphakamiso zokuthi ungathengisa kanjani umkhiqizo omusha wezilwane:

Thola Abalaleli Bakho

Umkhiqizo wakho udinga ukufinyelela izilaleli zawo ezihlosiwe futhi udale ezinye ze-buzz. Kuhlale umqondo omuhle ukuya ezigumbini ezifanele ezifuywayo emphakathini (njengenja noma ikati ngokwesibonelo) ukwethula umkhiqizo wakho. Amehlo ngaphezulu ongathola kumkhiqizo wakho, angcono.

Setha Intengo Yokuncintisana

Akuvamile ukuthi umkhiqizo uhlanzeke ngokuphelele futhi uhlukile kunoma yini emakethe. Ngokuvamile uzothola ukuthi kunezinto ezifanayo lapho umkhiqizo wakho uzoqhathaniswa khona. Kubalulekile ukuhlola izindleko zemikhiqizo efanayo ukuze uqiniseke ukuthi uthengiswa ngentengo kuleyo niche.

Kuboniswa emibonisweni nemikhulu yezohwebo ze Pet Pet

Ukuqasha amadokodo embonini yezilwane ukuhweba nemikhosi ngokuvamile kuvumelekile ukutshala izimali. Ukuvezwa okuvela kulezi zibonisi kunganikeza amandla omkhiqizo omusha. Lezi zenzakalo zingaphinde ziholele kuma-oda okuthenga okubalulekile avela kubanikazi nabathengisi.

Imicimbi emikhulu yokuhweba embonini efana ne-SuperZoo ne-Global Pet Expo idweba izinkulungwane zabathengi nabokufika minyaka yonke.

Gxila Emakhasini Omsebenzi Nemabhulogi

Ngokuqinisekile kufanele ucabange ukubeka izikhangiso kumamagazini embonini. Abanye abahleli bomagazini bazophinde babuyekeze imikhiqizo emisha njengengxenye yokuhlanganisa kwabo njalo, ngakho-ke qiniseka ukuthi uthumele isampula uma kungenzeka ukubuyekezwa komkhiqizo kungenzeka.

Ungaphinde uthumele amasampula kumablogi abathandi ukucela ukubuyekezwa komkhiqizo kumasayithi abo. Amanye amabhulogi asemfuyo asemthethweni anezethameli ezinkulu kakhulu ezingahle ziphikisana nokusakazwa komagazini.

Finyelela kubathengi

Umkhiqizo wakho ungathengiswa ngqo kubathengi nge-platform ye-intanethi noma ngomagazini wokuthengisa kanye nezikhangiso zephephandaba. Ukuthengisa okuqondile kukuvumela ukuba ugcine yonke inzuzo nokulawulwa kokulawula. Uma unethuba lokuthengisa umkhiqizo othile ngokusebenzisa izindawo zokudayisa izilwane ezingakwandisa ukuvezwa, kodwa iphesenti yakho yenzuzo izobe isephansi kakhulu kunokuba ibe yindlela yokuthengisa eqondile.

Yakha iwebhusayithi ethi Quality

Iwebhusayithi yobuchwepheshe enezithombe eziphezulu kakhulu kubalulekile ekuphumeleleni komkhiqizo. Uma ungenalo amakhono adingekayo kufanele uqashe umqeqeshi ukudala iwebhusayithi ekhombisa umkhiqizo wakho. I-platform yokuhleleka kwe-intanethi yokuthengisa okuqondile kuyisici esihle ongasifaka. Kumele ucabange nokufaka okuqukethwe okufana namavidiyo, ukubuyekezwa kobuchwepheshe, izixhumanisi zabadayisi, izixhumanisi eziqhamuka embonini noma izinhlangano eziphakamisa umkhiqizo wakho, impendulo yamakhasimende, nendaba yokuthi umkhiqizo uphefumulelwe futhi wenziwa kanjani.

Dala ama-akhawunti we-Social Media

Ama- akhawunti omphakathi wezokuxhumana ziyizinto ezibaluleke kakhulu ezinhlelweni zokukhangisa zanamuhla.

I-Twitter, i-Facebook, i-Instagram, ne-Pinterest yizimboni ezimbalwa okumele uzicabange usebenzisa ukusebenzisa ukwaziswa komkhiqizo wakho. Kubalulekile ukugcina okuqukethwe kwakho okusha nokuthunyelwa kwezindaba njalo (izithombe, ukubuyekezwa, ukuthengisa, imiklomelo) ukugcina abalandeli behlanganyela.

Sebenzisa amaHholide amaHhovisi wakho

Abanikazi bezilwane banamathuba amaningi okusebenzisa imali emikhiqizo yezilwane ngesikhathi seholide. UKhisimusi yisikhathi esikhulu kakhulu sokusebenzisa imali futhi ihlanganisa ingxenye enkulu kunazo zonke zomkhiqizo wezilwane, kodwa kuye kwaba nomkhuba wamuva wokusetshenziswa kwemali ngo-Okthoba ngokugxila kwizingubo zokudla kanye nezinto zokusebenza ze-Halloween. Ukusungula ngaphambi kokukodwa kulezi zonyaka kungakusiza ukukhulisa ukuthengisa kwakho kokuqala komkhiqizo.