Amabhulogi wezomthetho, awaziwa nangokuthi "blawgs," ayanda kakhulu kwi-inthanethi. Njengalokhu kubhala, cishe amabhulogu angu-200 ayikho kuWebhu. Ngakho-ke, ungakha kanjani ibhulogi ephumelelayo ephuma kwabanye? Amathuluzi wewebhu yanamuhla enza ukudala ibhulogi kube lula kunanini ngaphambili. Awudingi amakhono okuklabhu wewebhu abhekwe phambili, ulwazi lwe-HTML noma imali eningi ukuqala ibhulogi. Nazi amathiphu ambalwa wokuqalisa ibhulogi nokwakha ukufundwa okuqotho.
01 Khetha isihloko seNiche
Khetha isihloko esishaya ibhalansi phakathi kokubheka izethameli ezinkulu kunazo zonke futhi ugxile endaweni ye-niche owaziyo ngayo futhi ezokwenza ithrekhi. Isibonelo, kunezinkulungwane zokulimala kommeli we-blogs - yini eyenza eyakho iyingqayizivele? Ungakhetha ukugxila kubhulogi yakho esifundeni sezwe (ie, ummeli waseChicago), indawo yomkhuba (okungukuthi, iseluleko sempahla yengqondo), isihloko se-niche (isib. Izindaba zomthetho , amathiphu wokuziphatha, ukungena esikoleni somthetho) noma esinye isihloko.
02 Gxila kokuqukethwe kwekhwalithi
Okuqukethwe kungaba yinkosi kodwa okuqukethwe kwekhwalithi ephansi kuzothatha abafundi kude. Ngakolunye uhlangothi, izikhala zebhulogi eziqeqeshiwe, ezibhalwe kahle , ezibhapathiwe kahle zizokusiza ukwakha ipulatifomu yakho njengengcweti endaweni yakho ye-niche bese ukhulisa ukufunda kwakho. Uma abafundi bathanda lokho abakufundile, uma bekwaziswa, baphefumulelwe noma bethandeka, bazobuyela kubhulogi yakho njalo futhi bazoxhumanisa kuwe kusukela ebhulogi yabo.
03 Thumela njalo
Ukuthunyelwa njalo kuzogcina okuqukethwe kwakho kuhlanzekile futhi kudonse abafundi abaningi kubhulogi yakho. Okuthunyelwe kwansuku zonke kuhle kepha kunzima ukulondoloza uma umatasa. Njengomthetho jikelele, okuthunyelwe kwebhulogi eyodwa kuya kwezintathu ngesonto kuzogcina ibhulogi yakho ihlanzekile. Ukuhluleka ukuvuselela ibhulogi yakho njalo ngeke kuvule abafundi kuphela kodwa kuzokwehlisa izinga lakho lokusesha injini.
04 Ababandakanya Abafundi
Hlanganisa abafundi bakho ekukhulumeni nasezingxoxweni ukuthuthukisa ukufundela okuqotho.Phuthukisa okuqukethwe okweqile, okuphikisanayo noma okufundisayo, cela imibuzo evulekile, qalisa inkhulumomphendvulwano futhi ukhuthaze abafundi ukuba babeke amazwana kokuthunyelwe okubhaliwe. Ukuguqula abafundi abangazibandakanya kwabahlanganyeli abakhuthele kule ngxoxo kuzodonsela abafundi futhi bahlale bebuya ngokunye. Amathuluzi afana nama-polls namaforamu angasiza ekubandakanyeni abafundi nabo.
05 Hlola Amamethrikhi Wewebhu
Sebenzisa amamethrikhi wewebhu ukukala ukubuka kwekhasi nokubuka ikhasi. Amamethrikhi angakusiza ukuba ulinganise ukukhula kwakho futhi ufunde ukuthi yiziphi izihloko ezithandayo abafundi bakho kakhulu, okukuvumela ukuthi uhlele kahle okuqukethwe kwakho ekufuneni komfundi. Ngokufanayo, amamethrikhi angabonisa izethulo ezenziwe phansi futhi usize ukuqondisa isu lakho lokuqukethwe jikelele.
06 Ukukhuthaza Ibhulogi Yakho
Uma usuqala ibhulogi, kuzodingeka ukhuthaze ngenkuthalo ukwakha okulandelayo okulandelayo. Lezi zindlela ezingu-12 zokuthuthukisa ibhulogi yakho yindlela enhle yokugcina abafundi, ukwandisa izethameli zakho futhi uthole igama lakho lapho.
07 Sebenzisa i-SEO
Iningi labafundi bakho lizothola ibhulogi yakho nge-Google, Yahoo, Bing noma olunye usesho. Ngakho-ke, kubalulekile ukwandisa amakhasi akho ukuze zibeke phezulu kuma-search. Amathuluzi weWeb mahhala afana ne-Wordtracker, i-Google AdWords, i-Google Trends ne-Yahoo! I-Index ye-Buzz ingakusiza ukhethe amagama angukhiye azodweba abantu abaningi kusayithi lakho.
08 Faka i-Bio yakho
Dala isigaba esithi "Mayelana" ukugqamisa amakhono akho nesimo sakho futhi uphakamise umkhuba wakho womthetho noma ibhizinisi, uma kusebenza. Faka phakathi izixhumanisi eziya ezincwadini, eqinile noma ibhizinisi, amasampula omsebenzi kanye nolunye ulwazi.
09 Ukuhlanganisa Umsindo Nezibukeli
Unganika ubude bakho bhulogi ngokufaka ama-audio noma izingxenye ezibukwayo ezifana namavidiyo nezithombe. Lena yindlela enhle yokuphinda usebenzise kabusha okuqukethwe okukhona bese uphonsa isethulo sebhulogi yakho.
I-Steer Ecacile Yokunikeza Iseluleko Sezomthetho
Hlala ekunikezeni iseluleko sezomthetho, noma ngabe ungummeli, noma ngokunikeza abafundi ithuba lokuthi ubuhlobo bommeli-maklayenti bwakhiwe. Bheka Umbono Ohlelekile Wokuziphatha 10-457 ukuze uthole imininingwane yalokho abameli abangakwazi futhi abakwazi ukukufaka kumawebhusayithi abo.