U-Er, hhayi okuningi. Ngaphandle kweqiniso elicacile lokuthi kukhona okuqinisekile, akukho okuqinisekisayo ukuthi ngisho nomkhankaso we-PR omuhle uyophumelela, kunezinto eziningi ongayenza ukusiza - nokulimala - ukuqhubeka kwalo mkhankaso. Ukuze uthole okungaphezulu kwe-PR buck yakho futhi usize umculo wakho we-PR ngaphandle, gcina okulandelayo engqondweni:
Qinisekisa ukuthi inkampani yakho ye-PR inezinsiza eziyidingayo - Uma ikucela ama-CD okukhushulwa ama-50 avela kuma-jewel amacala azo, ungasho ukuthi, "nansi amakhophi angu-100 e-albhamu yami enezinhlamvu ezigcwele ze-liner ngendwangu enemibala - ngacabanga ukuthi kube ngcono "noma" akekho olalela ama-CD! "Nansi i-MP3." Inkampani yakho ye-PR icela izinto abazicele ngesizathu, ngakho-ke kungcono ukuchazela ubuchwepheshe babo-yingakho ukhokha kubo emva kwakho konke. Ngokufanayo, uma becela izithombe ezintsha, ukuze ubuyekeze isayithi lakho noma yini enye, ngokushesha uma wenza kanjalo, ngokushesha ukuthi bangaqala ukusebenza.
Ugcine Ubuyekezwe - Wabhalwa umbukiso omusha? Tshela inkampani yakho ye-PR. Nquma ukukhulula owodwa? Tshela inkampani yakho ye-PR. Thola umngane wakho ephepheni lendawo ukuze abhale isibuyekezo? Tshela inkampani yakho ye-PR. Ungalindeli ukuthi baqhubeke nezindaba zakho ngewebusayithi yakho, iphephandaba, isiteji sokuxhumana nabantu noma yini enye. Kungakhathaliseki ukuthi bathanda kangakanani umculo wakho, awukwazi ukuxhumana nabo njengabalandeli bakho. Kudingeka abe ngowokuqala ukwazi ukuthi kwenzekani okuthile, kokubili ukuze bakwazi ukuyisebenzisa ukuthuthukisa umculo wakho ngakho-ke abazwanga njengama-morons uma intatheli ebazisa ngezinye izindaba mayelana nephrojekthi yakho abayitholile kwenye indawo.
Bavumele Benze Imisebenzi Yabo - Uma unobungane bomuntu siqu nomlobi wezindaba / ibhulogi / omunye umuntu wezokuxhumana, futhi ucabanga ukuthi i-imeyili evela kuwe ingaba ngcono kune-imeyili evela kwenkampani yakho ye-PR, bese utshela inkampani yakho ye-PR ukuthi uzoyihlanganisa lowo muntu ngakho akwenzi. Uma kungenjalo, ungazami ukugxuma ku-mix, ulandele abantu ukuthi inkampani yakho ye-PR isondele mayelana nephrojekthi yakho nanoma yini enye. Abalobi bezindaba bathola amathani ama-imeyili namakholi nsuku zonke kusuka kubantu abafuna ukuhlolwa / ukubuyekezwa. Akusizi ukuphinda kabili. I-imeyili evela kuwe ngenkathi inkampani yakho ye-PR isifinyelele kakade kuyoba njalo idideka, icasula futhi imlimaze amathuba akho okuthola ukufundwa okufunayo. Kungase kubonakale sengathi ucingo oluvela kuwe lungakhuthaza umuntu ukuthi akunike lokho kuhlanganisa, kodwa empeleni, akekho - hhayi inkampani yakho ye-PR hhayi wena-angenza othile ubhale mayelana nephrojekthi yakho. Esikhundleni salokho, okungcono, uzobe ubeka intatheli kanye nenkampani ye-PR ngesimo esibucayi. Okubi nakakhulu, uzocasula omunye umuntu ukuthi uzobasiza ukuba banqume ukuthi bangabhale ngani.
Yitholakale - Akukho okubi nakakhulu kunenkampani ye-PR kunokusetha i-interview komunye wamakhasimende abo bese uthola ucingo oluvela kumlobi ukuthi akekho ophendula ucingo / waphendula imibuzo ye-imeyli / waboniswa ngxoxo. Ngeke uthole elinye ithuba, ngakho-ke uma utshela inkampani yakho ye-PR ungayithola ngesikhathi esithile, yenza.
Yiba nesineke futhi unengqondo - imikhankaso ye-PR ingahamba kancane, futhi amanye angase aphele angahambi nhlobo. Ukubheka ngezindlela ezintsha ngeenkampani zakho ze-PR kuyinto enhle. Noma kunjalo, khumbula ukuba nesineke futhi uqonde ngendlela umkhankaso wakho ozayo ngayo. Noma yiliphi inani lezici, kufaka phakathi isikhathi sonyaka womkhankaso, enye ukukhishwa ukuthi uyaphikisana nokufakaza, nokuthi uqalise kanjani umkhankaso wakho kusenesikhathi nokuthi ngabe lokhu kungukuqala kwe-PR yakho yokucindezela, kungathinta impumelelo nokusheshisa impumelelo yomkhankaso wakho. Uzoba nobuhlobo obushelelezi obuningi nekampani yakho ye-PR uma usebenza nabo ukuthuthukisa uhlelo lokuzama ukubhekana nezithiyo zakho kunokulindela ukuba wenze imilenze yakho isabeke.