Amanothi avela kubalobi
Uma kunjalo, funda ku-Q & A noNicole noDamir Fonovich, abambisene nabo bakaLuca Lashes, umzila wezincwadi nezinhlelo zokusebenza zezingane eziningana ngezilimi eziningi, owenziwe ukuxhuma noma yikuphi ama-agent noma abamemezeli, futhi esikhundleni salokho, waqala wonke uchungechunge ngokwabo .
I-Self-Publishing Incwadi Yezingane: Isinqumo Sebhizinisi
UNicole noDamir, awuzange uzame ukuthola ummemezeli wendabuko uchungechunge lwe-Luca Lashes. Yini eyenziwe ukuthi unqume ukuhamba ngomzila ogcwele wokushicilela?
Sifike esinqumweni sokuzihicilela phansi lapho siphenya ukuthi yini abanye abalobi ababekushoyo, futhi safunda ukuthi imikhuba evamile yenzani yendabuko yokushicilela.
Kubonakala sengathi ekushicileleni kwezingane, akuyona into engavamile ukuba inkampani yokushicilela isebenze nomlobi ongenayo i-agent, noma ongashicilelanga ngaphambilini. Siphinde sizwe ukuthi abamemezeli bavame ukuthembela kubalobi babo ukuba benze okuningi ekukhangiseni kwabo, futhi sazi ukuthi noma yiziphi izinzuzo esazenzile-zisusa iphesenti le-agent-ngeke zengeze ezinkambisweni esingazenza ngokwenza thina ngokwethu.
Akuzange kubonakale sengathi isinqumo sebhizinisi esifanele sokulinda iminyaka ukuze siqaphele ummemezeli bese ugibela ingozi yokungakwazi ukwenza noma iyiphi imali engenayo. Njengoba sinikezwe ukuhweba kwendawo emakethe kuya kokuqukethwe kwedijithali, sanquma ukuhamba phambili ngokuxhumana nanoma yimaphi ama-agent noma abamemezeli futhi sikwenze sonke.
Ulwazi lwe-Market Book yezingane kusukela ku-Teaching and Bookstores
Izincwadi zezingane eziza emakethe zihloswe kakhulu ngabalindisango njengabafundisi namabhalabhuku wezingane, kanye nabahleli bezincwadi zezingane. Yini okwenze uzizwe ufanelekile ukushicilela izincwadi zakho nezinhlelo zezingane zakho kuleyo ndawo emakethe edinga?
Senza uhlelo lokushicilela uLuca Lashes ngeminyaka engu-17 yokufunda emfundweni, kokubili ukufundisa nokuphatha, okwakusinikeza ukuqonda okuningi ngalokho esikwenzayo.
UDamir wayenolwazi oluthile lokusebenza ezinqolobaneni zezinto zokuthenga, ngakho-ke safika kuleprojekthi ngolwazi oluhle lwalokho okwakungokwemvelo esigabeni sabantwana - sazi ukuthi kunenani elilinganiselwe lezincwadi ngezilimi ezahlukene. Siphinde sizibophezele ngabathengi bezincwadi ngokwethu futhi sifuna indodana yethu ukuba izuze uthando lwezincwadi.
Noma kunjalo, ngakho konke ukuvezwa kwezimakethe zezincwadi zezingane , sazi ukuthi kunesidingo sokuqukethwe kochungechunge lwethu, olwenzelwe ngokuqondile ukusiza izingane ezincane ziphendule "ukwesaba kokuqala" zibe mnandi. Izinto ezifana nokwesaba udokotela wamazinyo wokuqala ukuvakasha kukhona into eminingi abazali abahlangana ngayo nezingane zabo, futhi kukhona okungenani eshalofini lezingane kunokuba ungacabanga. Siphinde sibe nenhlanhla yokuthola indawo enezilimi eziningi nolwazi lwamasiko amaningi emhlabeni jikelele. Ukwazi ukuthi izinyathelo zokuthuthukiswa kwezingane zihle kakhulu emhlabeni wonke, senze sicabange ukuthi singathola i-niche yezinto zethu zokudala endaweni yemakethe ye-digital.
Ngakho kuthatha isikhathi esingakanani ukuthuthukisa uchungechunge?
Kuthathe unyaka ukuthi ithimba lethu libhale, lihlele, futhi lihumushe izincwadi ezingu-9 nezinhlelo zokusebenza, futhi kuhlolwa kwe-beta eziyisikhombisa zazo. Kunezinto ezimbili ezizayo.
Izitatimende zokuthengisa zinikezela ulwazi kubanikezeli kanye nemakethe
Ama-eBook wakho athengiswa ngabathengisi abakhulu be-eretail - Amazon.com, Barnes & Noble , njll. Uhambisa kanjani izinhlelo zokusebenza ze-Luca Lashes? Iziphi izitayela zokuthengisa ozibonayo?
I-standard yegolide ye-iTunes ebonakalayo yezinhlelo zokusebenza futhi ekuqaleni sithole ukulandelana okuningi kwezinhlelo zokusebenza lapho, kodwa i-Amazon.com nayo yenza kahle. Njengoba i-Luca Lashes njengamanje yedijithali kuphela, ukuthengisa kuvame ukuphakama kumazwe athuthukile amaningi kwezobuchwepheshe-njengeFrance.
Futhi ezinye zezimo zithandekayo - okunye okumangalisa ukuthi inkinga yethu yezinwele eSpanishi iveza inguqulo yesiNgisi. Futhi siyazi ukuthi inombolo eningi ye-25,0000 Facebook "ethandwa" ivela emazweni akhuluma iSpanishi.
Indlela Yokuthengisa Amabhuku Wezingane Ezishicilelwe Ezizimele
Uletha kanjani abantu kuwebhusayithi yakho nakwichungechunge lwakho?
Senze ukukhuthazwa kwe-Facebook kanye nencwadi ethile ye-PR, kodwa sisebenze kanzima ekutholakaleni kwethu kwe-intanethi ngokunikeza izincwadi zethu ezifanele imethadatha (okwenzeka ngemuva kokuphela kwe-e-book coding) esiza abantu ukuthola nabo uma behlola. Siye emhlanganweni nezinkomfa ukuze sifunde ngangokunokwenzeka ngezinto ezifana ne-data meta isu ukuze sikhulise amathuba okuthi Luca Lashes atholakale lapho abantu befuna izinhlobo zethu zezincwadi.
Iseluleko Kulabo Abafuna Ukushicilela Incwadi Yezingane
Yini ongayitshela labo abacabanga ukuzishicilela incwadi yezingane noma e-ncwadi?
Uma ikhwalithi yebhulakhi nokuthengisa kuyizinhloso zakho, izincwadi zokuzishicilela ngokuzithandela izincwadi ziyinkimbinkimbi kakhulu futhi inqubo ende isikhathi eside kunalokho ongase ucabange. Lokho kusho ukuthi sijabule ngempela ngomthengi omkhulu weLuca Lashes.
Sifake le phrojekthi ngocwaningo oluningi nesifiso nokusebenza kanzima nokuzinikela ekutholeni izethameli zalolu chungechunge. Eminyakeni edlule, sazwa umbhali ethi ifilosofi yakhe kwakuwukuthi "Yenza okuhle, ujabule kancane, wenze imali encane." Samukele lokho.
UNicole noDamir Fonovich bahlala endaweni yaseChicago nendodana yabo Lucas. Lo mbhangqwana wadala u-Luca Lashes, umugqa wezincwadi ze-e-izincwadi nezinhlelo zokusebenza eziningi ezenzelwe ukusiza izingane (0-4) ziguqule "ukwesaba kokuqala" zibe mnandi. Funda kabanzi ku www.lucalashes.com.