Imithombo yezokuxhumana. Ukuba khona kwe-digital okuqinile kunamandla okuphakamisa umsebenzi wakho futhi uvule amathuba emisebenzi engavamile. Vele ubuke amanye amamodeli aphezulu. UCara Delevingne, uCoco Rocha, noKate Upton bonke basebenzisa amanethiwekhi omphakathi ayenziwa kakhulu ukuze babhale zonke izici zokuphila kwabo.
Kusukela ekuhambeni kwabo kanye nezitayela zokuthambekela kwizwe eliyimfihlakalo lokubuyiselwa emuva kwezemidlalo, ama-akhawunti wabo wezokuxhumana abamba izinhliziyo zabalandeli kanye nemikhiqizo efanayo.
Ingabe uyisibonelo ofuna ukujoyina lo mgwaqo wedijithali empumelelweni? Khona-ke qiniseka ukuthi ugibela lezi zinethiwekhi zokuxhumana ezishisayo.
Cha, i- LinkedIn ayiyona nje kuphela yama-fogeys endala nabathengisi. Ngempela ithuluzi elinamandla kakhulu elikuvumela ukuthi uxhumane ne-ejenti, abathwebuli bezithombe, abakhangisi, ama-brand, abadwebi bezithombe, abashicileli bezinwele, kanye nabanye ochwepheshe abenza ukuthi umhlaba owuhlobo lube uphawu. Ubuhle be-LinkedIn ukuthi awugcini ukuxhuma nabantu obaziyo. Ungakwazi ukwandisa inethiwekhi yakho yobuchwepheshe ngokungeza abantu (namabhizinisi!) Kusuka kunoma yikuphi emhlabeni, noma ngabe uhlangane nabo noma cha.
I-LinkedIn ayilona indawo yokuxoxa mayelana nosuku lwakho nokuthungiswa kwe-modeling ngemuva kokudubula kwe-modeling. Esikhundleni salokho, kungokwesebenzisana nama-professional, ukuqoqa ulwazi olubalulekile kusuka kubaholi bemboni, nokwenza uxhumano olunenjongo.
Futhi ngubani owaziyo, mhlawumbe omunye walabo baxhumano uzoholela emsebenzini omkhulu!
Njengoba u- Vogue asho ngokugcwele, "Instagram ngempela ibe yi-feed ye-Twitter kulabo abakhetha ukukusho ngezithombe." Futhi ngenxa yokuthi imfashini ibukeka ngendlela ebonakalayo, kungani ungafuni ukuhlala esiteshini senhlalo esiphezulu kunazo zonke ngaphandle ?
I-Instagram ikuvumela ukuthi uhlanganyele uhambo lwakho oluyingqayizivele lokuhamba ngomuntu wonke kumphakathi we-social media stratosphere, sonke isikhathi ngenkathi wakha umkhiqizo wakho kanye nesisekelo se-fan. Ungabelana ngokuxuba kwezithombe ezingemuva-ze-scenes (nje qinisekisa ukuthi unemvume kuqala!), Izithombe ezisebenzayo, nezithombe zemvelo ezibonisa ubuntu bakho obufanele ukuqashwa. Ungakhohlwa ukuthi Instagram ikuvumela ukuthi ungeze amavidiyo, futhi!
Isihluthulelo nge-Instagram ukuthola ukuxuba okulungile komuntu siqu nochwepheshe, futhi ukubopha konke kanye namathegi afanele. Ukuze uthole ukuphefumulelwa (kanye namanye ama-candy eye amahle kakhulu), qiniseka ukuthi uhlola enye imodeli engcono kakhulu i-Instagrammers, njengoCara Delevingne, uSean O'Pry, uMiranda Kerr, Candice Swanepoel, uNowa Mills, uGisele Bundchen, iTyra Banks, noKarlie Kloss .
Kukhona amathuba angu-99.9% usuvele ukhona ku-Facebook, kodwa uyazi ukuthi ungayisebenzisa kanjani ukukhulisa iphothifoliyo yakho, ukuvezwa kwakho, futhi ekugcineni impumelelo yakho?
Okokuqala, udinga ukuhlukanisa impilo yakho ye-Facebook neyomuntu siqu. Amaklayenti angenzeka kanye nokuxhumeka akudingeki ukwazi ngaleyo nkathi yasendle uhambe ebusuku. Futhi ngokufanayo, abangani bakho nomndeni wakho ngeke bajabule ukusakaza okuqhubekayo kwezithombe zokufanisa. Yingakho udinga ukwakha ikhasi elihle lomsebenzi wakho wokulinganisa!
Gcina okuthunyelwe kwakho kobuchwepheshe, okufanele, okwamanje, futhi okuthakazelisayo, futhi ungesabi ukuxubanisa ngezithombe, amavidiyo, izixhumanisi, nokubuyekezwa kombhalo okulula. Futhi ungesabi ukulandela abanye abantu namabhizinisi embonini yokufanisa, futhi njalo, njalo, njalo uphendule ngokuphawula ngokushesha. Futhi, ungalokothi ushiye abalandeli bakho belenga. Kufanele uhambisane nokuthi uthumela kaningi kangakanani!
Ungakhathaleli amandla ezinhlamvu ezingu-140. Ngisho noma akuyona ethandwa njenge-Instagram uma kuziwa kubasebenzisi beselula (mobile kuyinto yonke, njengoba wazi), izigidi zabantu bangena ku-Twitter nsuku zonke ukuze bahlole zakamuva emhlabeni fashion. Lokhu kusho ukuthi i-tweet ngayinye oyithumelayo inethuba elihle lokuguqula isipiliyoni sezwe ngemfashini. Yindawo yokubonisa izwe ukuthatha isitayela sakho siqu, ukwabelana ngezixhumanisi ezifanele, ukuxhuma nabanye embonini nokuthumela izithombe nezithombe zobuchwepheshe onqenqemeni lomuntu siqu.
Ngamafuphi, kuyindlela esheshayo yokwakha umkhiqizo wakho futhi wabelane ngentshiseko yakho yefashini nokufanisa.
Ithiphu: Uma kuziwa ekuthumeleni izithombe, ungathumeli into yakudala. NjengoCoco Rocha utshele uVogue , "Uma uthumela izithombe ezitejimini ezinjenge-Instagram noma Twitter, khetha lokho okuthumelayo. Akekho ofuna ukulandela umuntu ongaziqhenya ngokuqamba isithombe esihle kakhulu esihle. Azikho izinhlamvu ezingahleliwe, phatha konke okulayishiwe njengokungathi kungumsebenzi wobuciko. "