Thola i-Rolling Ball:
Ukuzama ukuthola umthengisi ebhodini akufani kakhulu nokuzama ukusayina ilebula.
Esikhundleni sokuthumela i-demo yakho kwilebuli yerekhodi , esikhundleni salokho uthumela "i-demo" yakho kumsakazo. Yiqiniso, uma ufuna ummemezeli, i-demo yakho ngokuvamile i-albhamu ephelile, noma ezimweni eziningi, iphakheji yakho ye-demo izoqukatha ukukhishwa okuningi.
Ukuze unqume ukuthi yiziphi abanikazi abazokuthola amaphakheji kuwe, kudingeka wenze ucwaningo lwakho njengoba nje ungathanda uma uzama ukukhetha ilebula yerekhodi. Hlola iqoqo lakho lokurekhoda - ama-albhamu amaningi athola uhlu lomthengisi kumanothi e- liner . Amarekhodi azimele ezitolo angaba yisisetshenziswa esikhulu - thola othile kubasebenzi ukuthi akutshele ukuthi yiziphi abanikazi abazithenga kuzo nokuthi yini abacabanga ngayo.
Uma usuvele wenze uhlu lwakho olufushane lwabathengisi abahle, qalisa ukwenza amakholi. Uzofuna ukuzethula futhi uthole izithupha ukuze uthumele iphakheji. Abasabalalisi abakhulu bayoba nabasebenzi bokuqala abaphazamisa ukuphazamiseka kwabaphathi bazo belebula, kodwa baqhubeke futhi uzame ukufinyelela komunye wabaphathi, ngakho-ke omunye umuntu ulindele iphakheji lakho.
Abasabalalisa bavame ukuthi babe nabaphathi belebula abanokungafani komculo okwehlukile ukuze ummemezeli asebenze ngamalebula ahlukahlukene - qiniseka ukuthi ufinyelela kumuntu osengozini yomculo owuphonsayo.
Yenza i-Pitch yakho:
Manje, mayelana nalolo phuzu. Okuzothumela kumthumeli kuyisiphakamiso sokukhushulwa , kepha kufanele ulungise iphakheji yakho ukuze ikhulume ngokuqondile ulwazi abalwazi abadinga ukulikwazi.
Yini ngempela ukuthi abahambisa abadinga ukukwazi? Bafuna ukwazi ukuthi bazokwazi ukukholisa irekhodi ezitolo kwi-albhamu i-albhamu yakho, ngakho-ke bafuna ukwazi ukuthi i-albhamu izokhuthazwa ngokwanele. Nakhu okunye okuzofuna ukukufaka ku-pitch yakho kusakazwa:
- Isethi eningi yezingcingo zokucindezela konke okukhishiwe kwakho
- Izinhla zokudlalwayo zomsakazo uma i-albhamu ithole ukunakekelwa komsakazo
- Izinhlelo zokukhankaswa / zomsakazo zomsakazo zihlanganisa imininingwane yanoma yikuphi ukushicilelwa kwezindaba eziseduze (lezi zinhlelo zingavela kuwe noma inkampani ye-PR )
- Izinsuku zokuvakasha noma ulwazi mayelana nanoma yiziphi izinhlelo zokuvakasha eziqhubekayo
- Imininingwane yezinhlelo zesikhathi esizayo zelebula noma ukukhishwa kwe-band, nokunye
- Futhi-ke, umculo
Ukwandisa amathuba akho:
Ngezinye izikhathi, isizathu sokuthola ukusatshalaliswa kunzima kakhulu ukuthi awukakulungeli okwamanje - awunawo uhlaka endaweni ukuze ukwazi ukusekela ngokugcwele ukusatshalaliswa nokuhamba ngokushesha uma ukukhishwa kwakho kukhishwa . Izinto ezilandelayo zingandisa ukwedlula ukukhishwa kwakho / ilebula nabasabalalisi:
- Ukuzikhulula kungaba yinto enzima yokuthengisa kumthengisi, ikakhulukazi uma ungenayo izinhlelo zokusebenza namanye amaqembu esikhathini esizayo. Lolu hlobo lokusetha lungenza ilebula lakho libukeke njengeprojekthi engenamsebenzi esikhundleni sebhizinisi elisemthethweni. Uzokwenza umqondo ongcono uma ungabonisa ukuthi unesithakazelo kunokwedlula ukuphromotha .
- Ukugqugquzela kubaluleke kakhulu kubanikezeli, ngakho-ke ukuba nomsakazo we- radio professional noma inkampani ye-PR kungakusiza ukuthi uphawule kancane. Uma ungenayo imali yokugoqa i-pro, bese udala uhlelo lwakho lokuphromotha oluningiliziwe futhi wenze lokho kutholakale kumthumeli (ukuthi ucacise ukuthi yiziphi izincwadi ozongena kuzo, ukuthi uzosondela kanjani kuwebhu nakumsakazo, njll)
- Ngaphandle kokuthi ukuthengiswa kwe- M & D kulebuli, abahambisa ukwabelana bafuna ukwazi ukuthi amalebula amancane azokwazi ukuletha umkhiqizo. Ubuhlobo bokusebenza nomkhiqizi bungaba usizo kakhulu lapho uzama ukuthola umthengisi ebhodini.
Saka uphawu:
Uma umsabalalisi unesithakazelo ekusebenzeni nawe, konke okushiywe kungukuthi usebenze okucacile kwalesi sigaba. Uzodinga ukuthola izinto ezilandelayo:
- Zingaki ngayinye ukukhululwa ummemezeli ofuna ukuqala
- Bazophinde bahlele kanjani isitoreji
- Ubani oyokhokha ukukhiqiza
- Zingaki okugqugquzela ukuthi umsabalazi udinga ukusebenzisana naye
- Kuze kube nini ngaphambi kosuku lokukhululwa badinga izinto zokukhushulwa
- Iyiphi intengo umthengisi ezoyithengisa i-albhamu ezitolo (lokhu kungashintsha ukukhululwa ngalunye)
- Yini eyenza umthengisi azothatha kusukela ekuthengisweni ngalunye
- Uzokhokhelwa kanjani, uma uzokhokhwa, nokuthi uzokhokhwa kaningi kangakanani
- Uzothola kanjani amashidi okuthengisa
- Ingabe lo mshicileli unalo igunya lokubeka i-albhamu "ekuthengisweni" ngaphandle kwemvume yakho, futhi bangakanani abangayinqamula intengo ye-albhamu ngaphambi kokudinga ukuthola imvume yakho noma kokubili.
Yiqiniso, lolu hlu aluphelelanga - izimo zakho zomuntu zizonquma ukuthi yini okumele ihlanganiswe ku-deal yakho kanye nemininingwane ethize. Into ebaluleke kakhulu okumele uyikhumbule - thola ngokubhala!
Izinhlobo zabahambisa
Kunamafomu amaningi ahlukahlukene abasabalalisa angathatha - abakwa-indie abasabalalisi abasebenza kuphela ngamalebula we-indie , ukusatshalaliswa ngelebuli enkulu, ukusatshalaliswa ngelebula enkulu kakhulu ye-indie - kunezinhlelo ezihlukahlukene zokusetha ezingasetshenziselwa ukusatshalaliswa.
Kodwa uma uhambisa abahambisi, kunezinhlobo ezimbili eziyisisekelo zokubheka - uhlobo lokususa indawo lokusakaza olusebenza nanoma ubani oza kanye nabasakaza abakhethayo abakhetha futhi bakhethe amalebuli kuma-rosters abo (inothi engilisebenzisa la magama izincazelo ezichazayo kuphela - abasabalalisi ngokuvamile ababhekwa ngale ndlela). Nasi umehluko:
Abahlinzeki bokuhlanza
Lezi zinhlobo zama-distributors zisebenza kuphela njengeziphakathi phakathi kwamalebula nezitolo. Bazimisele ukungeza cishe noma yiliphi ilebula ezincwadini zabo, futhi bazoletha umkhiqizo wakho uma izitolo ziqala ukuhleleka, kodwa ngeke zizame ukuthengisa i-albhamu yakho ezitolo. Kuwe ukukhuthaza umculo wakho ngokwanele ukuze izitolo ziqaphele (ngokuvamile ukuxhumana ngqo nezitolo kungcono kakhulu). Kunezinkinga ezimbalwa ngalolu hlobo lokusabalalisa:
- Ukugqugquzela ngokuqondile ukukhishwa kwakho ukurekhoda izitolo kuwumsebenzi wesikhathi esigcwele ngokwakho, futhi umsebenzi uthola amandla kuncike lapho uhlala khona (cabanga ukuthi uzama ukuxhumana nazo zonke izitolo zamarekhodi e-USA).
- Laba basakaza ngokuvamile banezinhlu ezinkulu kakhulu, ngakho-ke ngisho noma bethumela izincwadi zokuthengisa baye ezitolo ezibala uhlu lokukhishwa kwabo, isitolo singase singakwazi ukuthola ukukhishwa kwakho kalula uma befuna ukuwayala.
- Abaningi balaba basakazayo basebenzise isisekelo sempahla ngamalebula, ngakho-ke kuzodingeka ulandele ngokucophelela yonke yokuthengisa kwakho ne-invoyisi ummemezeli ngokufanele - kunamathuba amaningi okuphutha, lapha.
Uma usho lokhu, kunezinzuzo ezimbalwa:
- Uma ukuthola ukusabalalisa ngokusebenzisa ezinye iziteshi kubonakala kunzima, ukusebenzisana ne-clearinghouse distributor okungenani kukunika indlela yokuthola i-albhamu yakho ngaphandle.
- Ukuphumelela komunye walaba basakaza kungaba yindawo yokuthengisa ongayisebenzisa ukuhambisa ummemezeli ozinikezele kakhulu.
- Ngenxa yokuthi (mhlawumbe) usebenza ngesisekelo sokuthumela, izwe ngeke lihlehlise uma ulahlekelwa usuku lokukhishwa noma kufanele ukhansele i-albhamu - akudingeki uphendule kumthumeli.
- Abaningi balaba bashicileli banezivumelwano ezingezona okukhethekile ukuze ukwazi ukubeka ukukhishwa kwakho eziningana zazo.
Abanikazi Abakhethiwe
Lezi zinhlobo zabaphakeli zikhetha ukusebenza nawe ngendlela efana nelebuli ekhetha ukusebenza ne-band. Bazobandakanya ngokujulile esimisweni sakho sokukhishwa, basebenze nawe ukwenza ukuqinisekiswa okuqinisekako kwenzeke kusengaphambili usuku lokukhululwa futhi kufike ngezinsuku ezinhle zokukhishwa kwama-albhamu wakho (azoba nengoma yangaphakathi lapho ezinye ukukhishwa ziphuma, ngakho-ke bangakuqondisa osukwini ongayike ulawulwe yi-albhamu enkulu yamatekisi). Lona uhlobo oluhle lokusabalalisa ngezizathu eziningana:
- Laba bashicileli bathatha indima yokuthengisa i-albhamu yakho ezitolo. Bayoba namaqembu wokuthengisa asebenza efonini futhi azungeze evakashela izitolo zamarekhodi ezama ukubenza baqinisekise ukuthi bayakhipha ukukhishwa kwakho.
- Uzosebenza nomphathi welebula ozinikezele owazi lonke ikhathalogi yakho futhi unentshisekelo ekuboneni amarekhodi akho athengisa.
- Ama-M & D amadili angatholakala.
Kunezinkinga ezimbalwa ezingavela, noma kunjalo:
- Uma ulayini omncane osebenza nomsakazo omkhulu, cishe ngeke ube yizinto eziphambili futhi ungalahleka lapho uhamba khona.
- Ngenxa yokuthi umthengisi usebenza nawe ohlelweni lokuthengisa, ukungatholi ama-promos okwenziwe ngesikhathi noma ukuphoqa emuva usuku lokukhishwa kungaphazamisa izimpaphe.
Uma ufuna ukuthengiswa kwakho kokuqala kokusabalalisa , ngokuqinisekile ukungena nge-distributor okhethiwe yiyona enhle. Kodwa-ke, ekugcineni ufuna nje i-albhamu yakho emashalofini, futhi umsakazo wokususa indawo angayithola khona futhi. Akunakulimaza ekuthatheni noma yiliphi udaba lokusabalalisa ongakwenza njengoba uqala futhi usebenzisa lokho ukukusetha ukusabalalisa kangcono esikhathini esizayo.