Bangaki Abantu Abasebenzisa I-Twitter? Ukubukwa Kwemlando
I-Twitter.com ayikho ndawo maduzane. Kulinganiswe nenani lababhalisile abasha, iwebhusayithi ibhekene nokwanda komsebenzisi ngamaphesenti angu-200 ngo-Okthoba 2009 ngaphezu kwedatha yezibalo ezingu-2008. Njengengxenye yesibili ka-2017, yaziqhayisa ngezigidi ezingu-328 zezigidi zabasebenzisi. Hhayi ukuzithemba, hhayi ukukhathazeka nhlobo. Nakhu ukuphazamiseka kokuthi lokho kukhula kwenzeke nokuthi yiziphi izinombolo.
Izibalo zomsebenzisi we-Twitter
Izibalo ezilandelayo ezibikiwe zibala abasebenzisi abakha futhi basebenzise ama-akhawunti nge-Twitter.
Abasebenzisi bangempela cishe baphakeme kakhulu ngoba i-Tweet traffic ayibalwa kulabo abasebenzisa amasevisi afana ne-TweetDeck noma ama-Tweets okuzenzakalelayo athunyelwa ngqo kusuka kubhulogi. Futhi ababandakanyi abasebenzisi abafinyelela ku-Twitter ngezinhlelo zokusebenza zeselula nemilayezo yombhalo.
Lokho abakwenzayo bangabasebenzisi abaneminyaka engu-18 nangaphezulu abavakashelayo noma basebenzisa i-Twitter okungenani kanye ngenyanga. Kulinganiselwa ukuthi amaphesenti angama-60 wabasebenzisi be-Twitter abalahla ama-akhawunti abo ngenyanga yokuqala yokusetshenziswa, noma kunjalo. Izinga lokugcinwa kwe-Twitter lalingamaphesenti angama-40 kuphela ngo-2011 uma kuqhathaniswa ne-MySpace ne-Facebook, bobabili abajabulela izinga lokugcinwa komsebenzisi ngaleso sikhathi.
Nansi ukuwohloka komlando:
- 2008: abasebenzisi abayizigidi ezingu-6.0, abamele amaphesenti angu-11.1 abantu abasebenzisa i-intanethi abadala
- 2009: abasebenzisi abayizigidi ezingu-18, abamele amaphesenti angu-3.8 abantu abasebenzisa i-intanethi abadala.
- 2010: abasebenzisi abayizigidi ezingu-54
- 2011: abasebenzisi abayizigidi ezingu-117
- 2012: abasebenzisi abayizigidi ezingu-185
- 2013: abasebenzisi abayizigidi ezingama-241
- 2014: abasebenzisi abangu-288 million
- 2015: abasebenzisi abayizigidi ezingu-305
- 2016: abasebenzisi abayizigidi ezingu-319
- 2017: Abasebenzisi abayizigidi ezingu-328 njengengxenye yesibili
Emuva ngo-2011
I-Twitter CEO uDick Costolo ibike ngoJuni 2011 ukuthi abantu abayizigidi ezingu-100 basebenzisa i-Twitter usuku ngalunye nakuba amaphesenti angu-40 abanikazi be-akhawunti be-Twitter bengakazanga ukungena ngemvume kuma-akhawunti abo ezinsukwini ezingu-30 ezedlule.
I-ComScore.com ibike ukuthi i-Twitter yayiseduze kwezivakashi eziyizigidi ezingu-150 ngoJulayi 2011.
Cishe amaphesenti angu-55 abasebenzisi be-Twitter abasebenzisi bezintambo ngo-2011.
Amaphesenti angu-40 abasebenzisi be-Twitter awazange abhale i-Tweet noma ayengakaphenduliwe ezinsukwini ezingu-30 ezedlule ngo-2011.
I-AdAge Daily ibike ukuthi "u-Costolo uphinde wathi i-Twitter isisindo sokwengeza abanye abasebenzisi abakhuthele abayizigidi ezingu-26 ezinyangeni ezine ezizayo, okulingana nesamba esingeziwe ngo-2006, 2007, 2008 no-2009 kuhlangene."
Twitter ngo-2017
Enye yezintandokazi ezinkulu ze-Twitter yikhono elinika abasebenzisi ukuthi bahlanganyele ngokusemthethweni nabadumile, futhi lokho kudonsa inani elidumile labamhlonishwa futhi, bonke bafuna ukuxhumana nabo bese bebamba ama-fan bases. U-Katy Perry yilokho odumile kakhulu odumile phakathi kuka-2017 nabalandeli abangaphezu kwezigidi ezingu-96, futhi akuyona imfihlo uMengameli uDonald Trump ayethanda ukuwasebenzisa ukuze akwazi ukwazisa abantu bakhe. UMengameli uBrack Obama naye ube ne-Twitter ebalulekile elandelayo.
Ngakho konke lokhu kusho ukuthini ku-Twitter ngama-dollar namasenti? Le nkampani ibike imali engenayo ye-2.5 billion yezigidigidi zamaRandi ngo-2016, ifike ku-$ .3 billion kusukela ngonyaka odlule. Lokho kusho ukuthi i-Twitter ayizange ibike imali engenayo yonyaka. Leyo $ 2.5 billion emuva ngo-2016 ayizange ikhombise ukulahleka kwemali ngonyaka ka-$ 47 million-inkampani yachitha okuningi kunayo eyayiyitholile.
Ngokusobala, kudinga inzuzo enhle ukuze kugcinwe labo abadumile nabalandeli babo ngaphezulu.