Uhlala Phezulu Kwezingqikithi
Ngisho noma wabela abahleli bakho, izintatheli , nabakhiqizi imisebenzi ethile yezokuxhumana, ngeke bakwazi ukuhlala phezulu kwemizamo efana nomchwepheshe wezokuxhumana.
Yini i-hashtag ethola ukuchayeka kakhulu okwamanje futhi kanjani okuqukethwe kwakho kungafaka khona kuyo? Ingabe ikhasi lakho le-Google + lakhiwe futhi likhuthazwa kuwebhu yakho yonke, ibhulogi, amanye ama-akhawunti wezokuxhumana, emoyeni uma uqhuba isiteshi se-TV, emoyeni uma usemsakazweni futhi ushicilelwe uma usebenzisa umagazini noma iphephandaba ? Ingabe u-Pinterest futhi kufanele ube?
Umchwepheshe wakho wezokuxhumana wezenhlalakahle uhlala phezu kwezindlela zokuxhumana zenhlalo futhi uqinisekisa ukuthi ungumholi wezokuxhumana kwezenhlalo esikhundleni se-copycat. Uhlale eyazi ukuthi yini entsha, ukuthi yini ekugcineni futhi yikuphi esikoleni esidala esimweni sezwe sezenhlalo ezishintshashintshayo.
Kusukela kulolu lwazi, angakwazi ukuthuthukisa nokusebenzisa isu lezinkampani zenhlalo yomphakathi , inqubomgomo yezokuxhumana , kanye nezinhlelo zokukhangisa ezokuxhumana nabantu. Zonke lezi zici zibalulekile empumelelweni yenkampani yakho futhi uzothola ukuthi zihlala zihlushwa njengoba izilaleli zakho zikhula.
Iyaqonda ama-Analytics wakho
Ingabe ujwayelene kahle namazwi afana nokungafani, ukufinyelela, RTs, ukuchofoza, no-1s, ukubiza amagama ambalwa? Ochwepheshe bakho bezokuxhumana nabantu nguye oyohlaziya yonke inombolo kanye negrafu ukuqinisekisa ukuthi uthola i-ROI engcono kuma-social media.
Angabona lokho okwenzayo okubandakanya izilaleli zakho nokuthi yini engasebenzi nhlobo.
Uqapha njalo ama-analytics wakho wezokuxhumana wezenhlalo futhi wenza izinguquko njengoba izithameli zakho zigxila ekusukeni kusuku kuya kusihlwa kanye nenkathi yonyaka.
Ubuchwepheshe obunikeziwe
Imithombo yezokuxhumana iyisidlali esisha kumdlalo wokumaketha kodwa akusho ukuthi akukhona abantu abathile abaqeqeshiwe kakhulu ukuphatha imithombo yezokuxhumana yakho. Okufunayo kumchwepheshe wakho wezokuxhumana wezenhlalo ngumuntu onokuhlangenwe nakho okufakazelwe, hhayi umuntu ophethe iziqu ze-Twitter futhi uzibiza ngokuthi "inkanyezi yomsakazo wezokuxhumana."
Ubuchwepheshe buvela ekulawuleni amanye ama-akhawunti wezokuxhumana. Kulula kuwe ukulandelela impumelelo yemikhankaso yakhe yangaphambilini yemidiya yezenhlalakahle ngokusekelwe ezinkomba kanye nokubuka ama-akhawunti omphakathi wezokuxhumana ngaphambilini ayekwazi ukubona ukuthi abhalwe kanjani, ukuthi izithameli zazibandakanya kanjani emlayezo futhi zifanisa lokho ukulindela kwakho kwenkampani yakho yemidiya.
Uyazi Ukubaluleka Kwezindaba Zomphakathi
Ungase ungagcini ngokuphelele ngomqondo wokuthi abezindaba bezenhlalo bangenza umehluko enkampanini yakho. Noma kunjalo, ochwepheshe bakho bezokuxhumana nabantu uyazi ukuthi kubaluleke kangakanani kuhlelo lakho lonke lokumaketha.
Akayeki ekuthumeleni amanye ama-tweets lapha naphakathi noma ukuvuselela isimo sakho se-Facebook.
Uxhumana nezilaleli zakho ku-Google +, ukuthumela i-Twitter yephromoshini nge-Twitter nokuxhuma nge-Facebook ukuthola amakhasi afanelekayo okumele uxhumane nayo ukuze wandise isisekelo sakho se-fan. Konke akwenzayo ukuhambela ukushayela ithrafikhi kusayithi lakho, ababukeli ku-newscast yakho noma kubafundi ekunyathelisweni kwakho, konke ngenkathi wenza inkampani yakho ifinyeleleke kalula kulabo abalaleli bakho.
I-100% idluliselwe ku-Social Media yakho
Umlobi wezindaba angabuka ngezindaba mayelana nendaba ayisebenzisayo ngezindaba zakho ezingu-5 ntambama. Amahora amathathu kamuva umkhiqizi angathumela i-poll ekhasini lakho le-Facebook. Ihlaziya izibalo zenhlalo yomphakathi? Hhayi namhlanje. Abafundi bakhohlwe.
Isazi sezokuxhumana kwezenhlalakahle singu-100% esizinikezelwe kumithombo yezokuxhumana. Akugcini nje ukuthi uyadla, alale futhi uphefumule abezindaba. Udla, alale futhi uphefumule imidiya yakho yomphakathi.
Ukwazi konke okukhona mayelana nenkampani yakho yabezindaba kanye nakho konke akwaziyo ngemidiya yezenhlalo kusho ukuthi uqhutshwa ukwenza inkampani yakho iphumelele. Phela, imithwalo yemfanelo yomphakathi iwela emahlombe akhe futhi uma imizamo yakhe ihluleka, ngokushesha uzobe engasebenzi.
Ukwenza Umncintiswano Umona Wena
Kungenzeka ukuthi ukhonjelwa ukumaketha komphakathi wokuncintisana komphakathi wakho noma bobabili bangabe benentamo nentamo. Uchwepheshe wezokuxhumana wezenhlalakahle uzokusiza ukuthi uqhubeke ngoba ulwazi lwakhe lusiza ekuboneni amaphuzu akho abuthakathaka, uthuthukise amaphuzu akho aqinile futhi uthole imigodi emidlalweni yakho yomphakathi ongayigcwalisa.
Ngezansi: uma ukuncintisana kwakho kungenalo isazi sezokuxhumana kwezenhlalakahle, uzobe ngokushesha ube ngumthombo wezokuxhumana womphakathi ovelele. Uma ungenaye onguchwepheshe wezokuxhumana wezenhlalakahle, uzosheshe ulale ngemuva futhi ubheke sengathi ulahla enye yezindlela ezilula ukudonsa izethameli zakho ngenkathi ukhulisa ukwaziswa komkhiqizo wakho.
Uyamangala uma uthenga abalandeli be-Twitter kuwufanele?