Ngokuvamile ukuthi ukuhlehlisa ukubhala kunento encane yokubuka journalism ehlanzekile futhi kufana kakhulu nokuthengiswa kwe-TV. Ngakho abakhiqizi abangaqeqeshwe kahle abahlali kahle kakhulu.
Ngethiphu ezimbalwa eziyisisekelo, bangabheka phambili kule ngxenye yokugaya kwabo kwansuku zonke.
Izindaba Zezinkinga: Ziyini?
Amazinyo yilokho ama- anchors wezindaba ze - TV athi ukukholisa ababukeli ukuthi babukele i-newscast noma baqhubeke bebuka. Ngokuvamile bafika ngendlela ethile yefomethi ephezulu ngaphambi kokuba i-newscast iqale futhi ekupheleni kwebhulogi ngalinye lezindaba, ngaphambi nje kwekhefu lokuhweba.
Nasi isibonelo se-tease ngaphambi kwe-newscast: "Okulandelayo ku-Channel 5 Action News, ukuthi kungani umbusi ethi akasesabi ukuphakamisa izintela zakho. Inja ibhekene nokufa emlilweni kodwa igweba indlela eya ekuphepha. i-Atlantic ithinta amapulani akho ngempelasonto? Futhi ubone ukuthi amakhowe angaba kanjani impendulo ekuphileni okude. Isiteshi 5 Action News silandela. "
Nasi isibonelo se-tease ngesikhathi se-newscast: "Kusasaza ku-Channel 5 Action News, uneminyaka engu-105 ubudala kodwa uyisiqu esisha kunazo zonke esikoleni esiphakeme sendawo. Uyomhlangabeza futhi ubone ukuthi kungani engazange ayeke ukuthola idiploma.
Ngaphezu kwalokho, ungaphuthelwa ividiyo engahle yomuntu ohlala esolwandle olwandle. Hamba uzungeze, ngaphezulu kwe-Channel 5 Action News iyavela. "
Umgomo ukubambelela ngokushesha ukugcina ababukeli bangashintshi isiteshi noma baqede isethi yabo ye-TV. Njengombukeli wezindaba, ubonile ukuhlunga izinkulungwane izikhathi.
Kubonakala kubulula ukubhala, kodwa kunezithako eziyinhloko okufanele uzikhumbule uma ubhala amashadi wezindaba ze-TV ukuze ufeze umgomo wakho wokugcina izilaleli zakho.
Ukwazi ukuthi yiziphi Izindaba Zezindaba Zokuqeda
Umkhiqizi wezindaba angaba nezindaba ezingu-20 ku-newscast. Ezinye izindaba nazo zivela eziteshini eziphikisanayo, njengomhlangano womkhandlu wedolobha noma umhlangano wezindaba zombusi. Ezinye izindaba zihlukile esiteshini. Ezinye izindaba zingabhekwa njengokuthi "zibalulekile" kanti ezinye ziyizici.
Njengoba nje i-newscast ngokwayo ingumxube wezindaba ezinzima ukushaya kanye nokuhamba kancane, izikhukhula kufanele zibonise lezo ezihlukahlukene. Izifo ezingenayo lutho ngaphandle kokuphazamiseka kwemoto, noma ohlangothini lwe-flip, izindaba mayelana namantombazane nezingane zizobonisa ukuthi izindaba zezindaba zihlehlisiwe kuhlobo olulodwa lokuqukethwe.
Ekunqumeni ukuthi yiziphi izindaba zokudambisa, umkhiqizi kufanele acabangele izithameli ezihlosiwe zesiteshi. Ngokuvamile lokho kunqunywa ngokucwaninga kweqembu lokugxila.
Leyo cwaningo cishe isivele inendima lapho kutholakala khona izindaba. Uma umkhiqizi ephethe izindaba zakusasa-ntambama ezihloselwe abesifazane, bese ehleka izindaba ngezempilo, ukukhulisa izingane kanye nezindaba zekhwalithi yokuphila kungaba yinye indlela yokuzifinyelela. Yize lokhu kungokujwayelekile, ababonisi abaningi bezindaba ze-TV bangeluleka ekugwemeni ukwehlisa ubugebengu noma ezemidlalo kuleso sithombe sezindaba, ngaphandle uma kunesithakazelo somuntu esingaphezu kwezingqinamba zendaba.
Ividiyo ibalulekile ekulandiseni izindaba
Ngenxa yokuthi sikhuluma ngethelevishini, ividiyo ibalulekile ekwenzeni i-tease ephumelelayo. Ngezinye izikhathi, indaba iphoqelela kangangokuthi amagama kuphela azokwenza abantu baqaphele, kodwa lokho kuyinto engavamile.
Akukhona nje ukuthi ube nevidiyo, kepha ube nevidiyo efanele, okuzokwenza kube lula ukuhleka. Ukudubula kwabantu abahlezi nxazonke emhlanganweni kuzobangela ama-wawn kusuka kubabukeli bakho.
Uma intatheli yezindaba ihlanganisa umhlangano womkhandlu wedolobha mayelana nawo wonke ama-potholes edolobheni lakho, kunethuba lokukhohlisa abantu ukuthi babukele indaba. Lokhu kubonisa ukuvalwa kwamasondo omoto odabula i-pothole, ngenkathi ebhala, "Ezinye izakhamuzi zendawo zondla ngalolu daba oluzungezile edolobheni. Bona ukuthi batshela abaholi bomuzi ukuthi benzeni ngalezi zingxube zengozi. "
Indlela ejwayelekile kakhulu, futhi enobuvila kuyoba ukubonisa umhlangano wesikhansela wedolobha, ngenkathi ubhala, "Umkhandlu wedolobha uhlangane namhlanje ebusuku ukuxoxisana nenkinga yemigodi emigwaqweni ethile yendawo.
Sizoba nombiko ovela ehholo lomuzi okhuphuka. "
Lesi sibonelo sesibili asizange sisebenzise kuphela ividiyo engcono kakhulu, kodwa namagama ayengenalo amandla amaningi. Umkhandlu wedolobha uhlangana njalo kuzo zonke izinhlobo zezinkinga, ngakho umkhiqizi akazange athengise le ndaba njengokuthakazelisa ukubukela.
Amaphutha avamile ekubhaliseni i-Tease
Kukhona zonke izinhlobo zezono uma kuziwa ekunciphiseni ukubhala. Isijeziso siyithuba elilahlekile lokukhulisa izilinganiso zakho zezindaba ze- Nielsen .
Iphutha lokuqala elivamile ukungazinaki noma yikuphi uhlobo lombukeli wokubuka ukubukela indaba. "IsiShayamthetho sihlangane namhlanje ukuze sikhulume ngezintela. Sizoba nokuningi." Okungcono kakhulu kuzoba ukuthi, "Thola ukuthi yiziphi izishayamthetho ezifuna ukuphakamisa izintela zakho nokuthi zingakanani."
Enye iphutha ukufaka amagama angenangqondo nemishwana, ehlanza umgodi ozama ukuwenza. "Sizobe nendaba." "Sizoba nokuningi." "Imininingwane ezayo." Ngokusobala, indaba ihamba phambili.
Iphutha lesithathu ukuloba okungeke kudlule "Ngakho-ke" ukuhlolwa. "Odokotela banolwazi olusha mayelana ne-vitamin C." Tshela ababukeli ukuthi kungani kufanele banakekele, esikhundleni sokubavumela ukuthi bathi "ngakho-ke?" "Odokotela banolwazi olusha mayelana ne-vitamin C futhi kungani ukuthola okuningi kungaba kubi empilweni yakho." Manje abantu bafuna ukwazi ukuthi ingilazi yamanzi ka-orange ingabalimaza.
Iphutha lokugcina elivamile liyithemba ngokweqile ngenkathi lihambisa. Cabanga ngesitolo sokudlela esithembisa i-apple pie engcono kunazo zonke emhlabeni, kuphela ukukunika into ephuma efrijini lesitolo. Ngeke uphinde ulandele uphase. Ngakho-ke, uma uthi indaba kufanele ibuke-ke, iyamangalisa, ingakholakali ngolwazi olungakaze luvezwe kanye nokulondoloza imali, amathiphu ashintsha impilo, qinisekisa ukuthi uhambisa esithembisweni sakho. Ababukeli abaningi ngeke balinde ukukhohlisa kodwa kanye.