Kubonisa ukuthi u-84% walabo ababuzwayo bakhetha ukulalela umsakazo we-AM / FM emotweni ngaphezu kwezinye izinketho, njengokusakaza umsindo noma ama-CD. Cishe izingxenye ezimbili kwezintathu zithi zilalele umsakazo wabo wemoto we-AM / FM nsuku zonke.
Lokho kubonisa ukuthi ukuhlakanipha okuvamile okusho ukuthi umsakazo usendleleni yokuphuma.
Kunezinzuzo eziningi umsakazo onamanye amafomu kwezobuchwepheshe kubantu abahambayo.
Ubunikazi bokunikezwa komsakazo
Ngokuqinisekile, ungalalela umculo ongashiywanga ku-CD noma kwisiteshi somsakazo se-satellites esingenasimemezelo. Kodwa kukhona okushiwo. Ubunjalo.
Ubuningi balobo buvela kumuntu womsakazo womuntu , oletha umculo ekuphileni ngokuguqula izingoma kumbukiso. Abaningi bamemezeli bendawo bendawo bafunda ubuciko babo ngokulalela izinganekwane zomsakazo ezingu-5 ezaziyizinduna zomculo nengxoxo.
Uma usendlini, ungase ufune ukuzihlukanisa nomculo. Kodwa kulabo abasemotweni, ummemezeli angaba ngumngane weqiniso, ehlezi esihlalweni somgibeli esiza ukusijabulisa njengoba ehlezi emotweni noma eqhuba indlela efanayo endala eya emsebenzini nasemsebenzini. Lezo zwi ziletha ukubaluleka eziteshini ezikholelwa ukuthi zinezikhangisi zendawo emakrofoni.
Umsakazo unikeza indawo yendawo
Iziteshi zomsakazo eziphumelele kakhulu zikholelwa ukuthi ziyingxenye eqinile yomphakathi wendawo.
Lokho kunika abalaleli into engabikho kuma CD, sathalaza noma umculo wokusakaza.
Akuzona zonke iziteshi zomsakazo ezikhiqiza okuqukethwe kwendawo ngezizathu ezihlukahlukene. Kodwa labo abakwenzayo bangakwazi ukungena ngokuzibophezela okuzibophezela endaweni abakufaka kuyo, ngokusebenzisa konke okuvela ekuxhasweni kuya emincintiswaneni yemidiya .
Abalaleli abaningi bafuna ukuzizwa bexhunyiwe emphakathini wabo. Ngokuqinisekile, bangathola izindaba ezivela ku-TV noma emaphephandabeni, kodwa umsakazo unganikela ngolwazi oluyingqayizivele ngaphandle kwezingqikithi zezindaba, njengemininingwane yezenzakalo ezizayo, imikhosi, nemibuthano engeke ibonakale noma ikuphi.
Ukukhangisa kwe-Radio
Ukuhlakanipha okujwayelekile ukuthi labo abalaleli bayayinonda ukuthengiswa kwemisakazo, okuyisizathu esisodwa ukuthi bavakashela kwenye indawo ngomculo wabo. Kodwa ukukhangisa komsakazo nakho kungaba namandla okuthola abantu abaningi ukuba baxhumane.
Kungenxa yokuthi izilaleli zomsakazo nazo zingumthengi abafuna amadili. Kungakhathaliseki ukuthi yiTaco ngoLwesibili endaweni yokudlela yaseMexico eduze nomsebenzi wabo noma ukuthengiswa kwefenisha enkulu okwenzeka kule mpelasonto, lapho abantu befuna ukuthenga, bafuna izindlela zokulondoloza imali. Yingakho bangamukela izikhangiso zomsakazo.
Yebo, kunengozi ekusebenziseni izimakethe eziningi kakhulu ekusakazweni kwehora. Kodwa isizathu sokukhangisa kusebenza ukuthi abantu bazozwa ucingo lwesenzo, vakashela esitolo noma yokudlela futhi bathenge. Ngakho akuwona wonke umuntu oshintsha isiteshi lapho umculo unikeza indlela ekukhangiseni.
Ibhizinisi lomsakazo lishintsha ngenxa yobuchwepheshe. Kodwa lokho akusho ukuthi iziteshi ze-AM ne-FM azikwazi ukuphumelela uma zikhetha ifomula elungile elithinta izilaleli zendawo.
Inhlolovo ye-Ipsos ibonisa ukubaluleka kwe-radio airwaves.