Amakghono amakhulu Wokuthengisa
Abafundi abakhulu ekukhangiseni bafunda ukuhlola izidingo nezintandokazi zabathengi namabhizinisi emikhiqizo namasevisi. Ama-marketing akwazi ukuhlakulela amakhono amakhono okucwaninga nokulinganisa njengoba enza emisebenzini yokucwaninga emakethe.
Ukuxhumana kubalulekile ekukhangiseni okuphumelelayo, ngakho abafundi bahlanza ukubhala kwabo, amakhono okukhuluma kanye nokwazisa ngenkathi beqedela izabelo kanye nezifundo. Bakha imigexo yemikhankaso yokukhangisa, umbhalo wokukhishwa kwezindaba kanye nokuqukethwe kwezokuxhumana. Amakhono okwethulwa , ukusebenzisana , namakhono okuhola ahlakulelwa ngenkathi eqeda ukuhlaziywa kwecala kanye namaphrojekthi weqembu.
Abaphathi bemakethe, abahleli, bafunde ukuhlela nokugqugquzela imicimbi. Abafundi abanamakhono aqinile okukhulumisana bakhulisa ikhono lokubandakanya abanye ngokuqondile futhi bakhuthaze ukuthi bathenge imikhiqizo namasevisi. Amajaji omaketha ngekhono lokudala elihle kakhulu ekukhulumisanweni okubonwayo nokuklanywa kwemikhiqizo kanye nokucabangela izilogi kanye nezindikimba zemikhankaso yokumaketha.
Imisebenzi Engcono kakhulu ye-Marketing Majors
Umsebenzi omuhle kakhulu njengenhloko enkulu yokuthengisa izoxhomeka ekuqaliseni okuhlukile kwamakhono, amanani, izici zobuntu nezithakazelo ezenza ubunikazi bakho.
Uhlu olulandelayo luzokusiza ukuba ubone ezinye izinketho zendabuko nezasemuva zokucubungula. Khuluma ne-faculty, alumni, kanye nabanye othintana nabo ukudala amanye amathuba afanele emlandweni wakho.
Umsizi Wokuthengisa
Abaqeqeshi bezokuthengisa kanye nabaphathi bavame ukusebenzisa abaqeshwe kamuva njengabasizi ukuba benze imisebenzi yokusekela kanye nemisebenzi engaphezulu.
Amajaji omaketha ngelwazi oluqinile lolwazi kanye nokwaziswa kwemininingwane angasebenzisa lesi sikhundla njengendlela yokungena emisebenzini enomthwalo wemisebenzi ensimini.
Amakhono wokuhlelwa komhlangano nokuhlelwa komcimbi asiza amakhondomu wokuthengisa ukuxhumanisa izinhlelo zokuphromotha. Amakhono wokubhala nokuhlela ahlonishwa ngokusebenzisa izifundo zokumaketha abasiza abasizi ukuba babhale futhi babuyekeze ukuxhumana kokuthengisa. Ukuhlinzeka ngezinhlelo zokusebenza zokuxhumana kwezenhlalo kwenza abasizi bakwazi ukuthuthukisa ubukhona be-intanethi yenhlangano yabo.
- Umsebenzi Wokumaketha
Abamele Abadayisi
Umgomo wokugcina wonke amabhizinisi okukhangisa ukwandisa ukuthengisa kwemikhiqizo noma amasevisi. Kukhona imisebenzi eminingi yokuthengisa etholakalayo kunamanye amakhono okukhangisa futhi lezi zikhundla zisebenza njengebhodi elihle kakhulu labasebenzi kwezinye izindawo zokuthengisa.
Abaphathi bamakethe bafunda ukuhlola okuthandwa ngabathengi. Baphinde bahlenge amakhono okukhuluma nezethulo ezidingekayo ukuze benze imishini yokuthengisa ephumelelayo. Ubuningi bemakethe ngokuncintisana, ubuntu obuphumayo kanye nomthamo wokubuyisela emuva ekuhlulekeni, kuzokufanelekela imisebenzi yokuthengisa.
Ummeli Wokumela
Amakholeji ezimakethe ezimakethe ezamkelwayo kanye nezinye izikhungo zemfundo kubafundi abazoba ngabazali kanye nemindeni yabo.
Amajaji omaketha abe namakhono okuhlaziya kanye nolwazi lwamasu okuthengisa ukuze kusize amahhovisi angenayo ukukhuthaza izikhungo zabo.
Abaphathi bemakethe abangakwazi ukuzibandakanya nabafundi abazoba khona, baveze izithakazelo zabo ekolishi bese bethi izinzuzo zokuya esikoleni zazo zingasebenza njengezithunywa zokuvuma. Amalungu abasebenzi abamukelwayo adonsa amakhono okuhleleka komhlangano kanye nomcimbi wokuthengisa okuyinhloko ukuxhumanisa izindlu ezivulekile kanye nezinye izinhlelo zokungena. Amakhono okwethulwa kubalulekile njengoba abasebenzi be-admissions bemelela isikhungo sabo emahoreni ekolishi nokuvakashelwa esikoleni.
Umphathi wezeMphakathi
Izinhlangano zezinhlobo zonke ziye zagcizelela ukugcizelela ekuthengiseni inthanethi. Abaphathi bezokuxhumana bezenhlalakahle bahlehlise ubukhona futhi bahlenge isithombe sezinhlangano zabo ezitolo ezifana ne-Facebook, LinkedIn, Pinterest, Twitter, Instagram, ne-Tumblr.
Amajaji we-Tech-savvy yokumaketha ngamakhono afanele wokudala nokubhala angadlula kule ndima.
Abaphathi bezokuxhumana bezenhlalo badonsa amakhono weqembu lokuthengisa ngokuyinhloko ukuze basebenze ngokubambisana nabasebenzi bezinye izinyunyana zokusebenza eziqinile. Kumele babe nekhono lokukholisa futhi baqede abantu ukuba basebenzisane ngokubambisana nabo kusuka osebenza nabo abangenalo igunya elisemthethweni.
Ummeli Wobudlelwane Bomphakathi
Abaphathi bemakethe bafunda ukuhlaziya izethameli futhi bahloniphe izinhlobo zokuxhumana ezingaba nomthelela ekubambeni kwabantu, okugcizelele phakathi kobudlelwane bomphakathi. Abathweswa iziqu zokumaketha ngamakhono okubhala wezintatheli ezinamandla ngokuvamile bafaneleke kakhulu emisebenzini yobudlelwano bomphakathi okuhilela ukubandakanya abezindaba ukuze bathole ukwaziswa ngenhlangano.
Ukukhuluma komphakathi, amalungiselelo enhlangano nokuhlelwa komcimbi kusiza ukukhangisa okukhulu ukuhlela izingqungquthela zomsakazo nezinye izenzakalo zomphakathi. Ukugxilongwa ukuthi ubani ongakwazi ukuhlakulela ubuhlobo nabaxhumana nabo abakhulu bavame ukukhula kulo msebenzi.
Umphathi weMkhiqizo / Wezakhi
Abaphathi bezimpawu baqondisa zonke izici zokumaketha umkhiqizo noma isevisi. Ngokuvamile baqala umsebenzi wabo njengabasizi, abahlaziyi bezokucwaninga emakethe, abamele ukuthengisa noma abaqeqeshwayo ezinhlelweni zokuthuthukiswa komkhiqizo wabathengi ngaphambi kokuba bathole i-MBA futhi bafinyelele isikhundla somphathi wemikhiqizo.
Abakwa-Marketing boss banolwazi locwaningo lokuthengisa, ukukhangisa nokuthuthukiswa komkhiqizo okudingeka kule ndima. Amakhono okuhlaziya aphakeme kakhulu adingekayo ukuze ahlolisise izitayela zabathengi kanye nocwaningo oluhlobene nomkhiqizo wabo. Abaphathi bezakhi bakhetha futhi baqondise ezinye iminyango noma izinkontileka eziqhuba ucwaningo, ukuhlela abezindaba kanye nokukhangisa mayelana nomkhiqizo wabo.
Amaphrezentheshini namakhono akhuthazayo asemqoka lapho efaka isabelomali kanye nezinye iziphakamiso zomkhiqizo kubaphathi bezinkampani zabo.
I-Analyst Research Research
Amajaji omaketha ngamakhono aqinile, okuhlaziya nokucwaninga kufanele aphenye le ndima. Abacwaningi bezokucwaninga emakethe futhi bafeze ukuhlolwa kokuthengwa komthengi kumikhiqizo / amasevisi amasha, imikhiqizo eguquliwe, ukupakisha kanye nezihloko zokukhangisa. Baqoqa, bahlela, futhi bahumushe idatha ngokusebenzisa isofthiwe namathuluzi wokubala.
Abahlaziyi bezokucwaninga emakethe kumele balungiselele futhi bahambise izethulo kumenenja yokukhangisa beqokomisa ukutholakala kwabo, kufana nembiko yezemfundo eyenziwe ngamasosha omaketha. Amathalenta okudala we-marketing majors asetshenziswa ngokukhethwa kwezindlela zokukhuthaza izimpendulo zabathengi kumikhiqizo.
I-Media Planner
Amajaji omaketha ahlomele kahle ukuhlaziya ukubuka, ukufunda, ukulalela nokupaka amaphethini amaqembu abathengi ahlukene njengoba kudingeka ngabahleli bezindaba. Abafundi abahlelekile kahle, behlelekile futhi bekhululekile ngokucabanga okulinganiselwe futhi bakhangwa yizindaba, kufanele bahlole le nsimu.
Abaningi abaphothula iziqu bazoqala ngezikhundla zokusekela njengabasizi bezokuxhumana lapho kunakekelwa imininingwane, ukuhlela idatha, ukukhiqiza amaspredishithi kanye nokubonisana okuzokwenza kube yimithwalo yemisebenzi ejwayelekile.
Umhleli Wezehlakalo / Umcimbi
Imishado, imibuthano yama-alumni, izingqungquthela zokunyathelisa, izingqungquthela zezobuchwepheshe, izikhathi zokuqeqesha kanye nezenzakalo zokuphromotha zidinga umhleli ongalindela izidingo nezintandokazi zezilaleli. Amajaji ezentengiso anamakhono okucwaninga nokuhlaziya ukuze ahlole ukuthi abathengi bemicimbi bangabheka kanjani ohlelweni.
Abafundi noma abaphothulile abanomlando wokuhlela nokukhuthaza izenzakalo ze-campus bazozuza ngokuhlola lolu khetho. Amakhono nokubhala kanye nemithombo yezokuxhumana kuzokwenza ukuthi ukukhangisa okukhulu kukhangise imicimbi bese udweba izithameli ezibonakalayo.
Fundraiser
Abasebenzi bezokuthuthukiswa nabanye abaphakamisa imali ezinhlanganweni ezingenzi inzuzo ngokuyinhloko bathengisa inhlangano yabo emphakathini. Kulo mkhakha, bahlola izithakazelo zabaxhasi abazokwenza futhi bathuthukise ukuxhumana okugcizelela izinsizakalo ezibalulekile ezinikezwe inhlangano yabo.
Ama-fundraisers badonsa izethulo namakhono omuntu wokuthengisa okuyinhloko ukwenza amathangi kumaqembu abanikeli abakhokhisayo. Bahlela futhi bemeze imicimbi kanye nokuxhaswa okuphephile kusuka ezinkampani ezinkampani