Indlela Yokuhlela Umcimbi Wezemidiya Ophumelelayo

Landela Le Iseluleko Ukwenza I-Media Yakho I-Hit Event

Enye yezindlela ezilula zenkampani yakho ukuthola ukwesekwa kwemithombo yamahhala yamahhala (okuvame ukubizwa ngokuthi "ama-earned earned") kungenxa yezenzakalo zemidiya. Kungakhathaliseki ukuthi uhlanganyela nabaxhasi abaningana ukuze usize abanenhlanhla, noma ubambe inkomfa yokunyathelisa ukuze umemezele ukukhishwa komkhiqizo, kunezinyathelo ezithile okufanele ulandele ukuhlela umcimbi wezindaba ophumelelayo.

Qala Nge-Release Press

Ukuthumela ukukhululwa kwe-press yakho kuzokusiza abezindaba banqume ukuthi indaba yakho ifaneleka ngokubambisana.

Yingakho kusiza ukugcina ukushicilelwa kwakho kulula futhi ungasebenzisi nanoma iyiphi i-hype. Iziteshi kanye namaphephandaba zifuna izindaba; ababheki ukudayiswa kwe-spiel.

Unayo ifasitela ngokuthumela ukukhishwa kwakho kwezindaba. Awufuni ukuyikhipha ekuseni kakhulu bese ikhohliwe noma ingcwatshwe, futhi awufuni ukuyikhipha isikhathi eside lapho ezinye izindaba zingase zinikezwe kakade, futhi azikwazi ukulingana nomcimbi wakho Ngokuvamile, izinsuku ezingu-2-3 ngaphambi komcimbi wakho isaziso esanele esandulele.

Ufuna futhi ukuqinisekisa ukuthi ufaka izinkombandlela kanye nanoma yiziphi iziyalezo ezikhethekile ngaphakathi kokushicilelwa kwakho. Uma izindlunkulu zenkampani yakho zihlala endaweni eyodwa, kodwa umcimbi wakho usetsheni lakho ngamamayela angu-30 kude, udinga ukwenza lokhu kucace ekukhululweni kwakho.

Buka Izingcingo zefoni

Ngemuva kokuthi uthumele ukushicilelwa kwakho, ungabiza abahleli emaphephandabeni noma abakhiqizi eziteshini ze-TV ukuqinisekisa ukuthi bayayithola.

Yilokho okumele ucele.

Kuzovame ukuvula ingxoxo yabo ukuze bakutshele ukuthi bacabanga ukuthi bazokwazi ukuza noma cha. Kodwa ngisho noma kungenjalo, awufuni ukubuza uma beza. Bazobe bekhona lapho bekwazi kepha bengenzi izithembiso.

Ugcine engqondweni, ukwephula izindaba noma izinsuku ezinzima zezindaba zingavimbela ukuba bangene ngomzuzu wokugcina.

Awufuni ukuwahlola ukuze ubone ukuthi beza, ngisho nangosuku lomcimbi uma umile lapho ulinde izintatheli ukuba zibonise.

Futhi ufuna ukubuka isikhathi oshaya ucingo lwakho. Ukushaywa ucingo ngamaminithi angu-10 ngaphambi kuka-5 ntambama kungase kubonakale njengokuphela kosuku ngawe, kodwa kumkhiqizi onemizuzu engu-10 kuze kube yilapho kusakazwa izindaba ebusuku. Izikhathi ezinhle kakhulu zokushayela ngokuvamile zizungeze ngo-10 ekuseni, futhi phakathi kuka-1 no-2: 30 ntambama

Hlela isikhathi somcimbi wakho ngokucophelela

Wonke umuntu osebenza ngezikhathi zokugcina. Amaphephandaba abeke izikhathi lapho bebeka khona usuku olulandelayo ukulala embhedeni. Kusho ukuthi uma beza emcimbini wakho ngo-5: 00 ngoLwesine, ukufakwa kwezimali kungabonakali kuze kube ngoMgqibelo.

Iziteshi ze-TV ngokuvamile ziba nokusa, imini, 5, 6, 10 kanye / noma ngo-11 pm izindaba zezindaba phakathi nesonto, kuye ngokuthi imakethe yakho ye- TV . Ukuthola ukukhangisa uma ngabe umcimbi wakho wezezindaba uqala ngo-4 ntambama kungase kube yinkimbinkimbi kakhulu. Ngeke nje baqhubekele emotweni yabo yezindaba futhi baqhube njenge-crazy ukuze bathole i-tape yakho emoyeni ngu-5. Kukhona umbhalo ozobhalwa kanye ne-tepi okufanele ihlelwe.

Hlela isikhathi sakho somcimbi ukuze kungabi lula kuphela kubathengisi kodwa futhi kwandisa amathuba okuthola ukuvezwa okusheshayo ngokushesha.

Ungazami futhi wenze konke

Njengoba uzama njengokungathi ube ngumqondisi, ungatshele intatheli, abathwebuli bezithombe noma abadlali bevidiyo ukuthi yini oyifunayo.

Ufuna ukusungula ubuhlobo obuhlukile nabo futhi uqale ubuhlobo nephephandaba noma esiteshini se-TV. Ngeke uzuze noma yibaphi abangane ngokubatshela ukuthi bangayenza kanjani umsebenzi wabo.

Yenza kube lula ukungena (futhi ngaphandle)

Uma ubambe umcimbi kusitshalo sakho sezinyawo ezingu-50,000 futhi indawo uvumela imidiya ingemuva kwesakhiwo, ubanikeze ukufinyelela okulula ngangokunokwenzeka. Ungabi nazo ipaki phambi kwesakhiwo bese ugibela imishini yakho yonke indlela uma ungayisiza. Uma kukhona indlela yokushayela emuva, vumela abezindaba bazise izikhombisi-ndlela zokushayela ekukhululweni kwakho kwezindaba bese ubhala ngokucacile indlela lapho befika.

Ufuna futhi ukucabangela ukuthi iyiphi indawo yesakhiwo sakho esinqunyiwe. Isibonelo, uma ungakwazi ukugwema ukuhamba okude, ingabe ufuna ngempela abezindaba ukuba bahambe ngesakhiwo sakho sonke ngamakhamera?

Lokhu akusho ukuthi bazoqala ukudubula noma yini abayifunayo. Kodwa izinkampani eziningi zinemigomo eqinile mayelana nokuthi amakhamera nabangewona abasebenzi bangahamba ngezizathu ezifanele.

Cabanga ngeziboniso

Cabanga ngokubuka kwakho ngokucophelela. Nikeza abezindaba ithuba lokuthola ulwazi ngezandla. Ukukhuluma ngomkhiqizo isigamu sehora bese ubhekisela esithombeni encwajaneni kuyinto into abezindaba engadingeki ukuba ibonise yona. Khumbula, badlulisela izibonisi kumakhasimende akho angabonakalayo (ababukeli babo noma abafundi), ngakho-ke kubalulekile ukugcina izithameli zakho engqondweni ukuze uthole ukuthenga okudingayo.

Ungakhohlwa i-Press Kit

Faka imininingwane mayelana nomcimbi wakho bese uyinikezela abezindaba. Lolu lwazi luzobasiza ukuba babhale indaba kodwa futhi kukusiza ukuthi ube nokulawula okungaphezulu izindaba ngoba ubanikeza ngemininingwane ebalulekile.

Qinisekisa ukuthi Imininingwane Yakho YeMidiya iyatholakala

Ungakhohlwa ukwenza oxhumana nabo abezindaba bakho bathole imibuzo. Uma intatheli inemibuzo eyengeziwe, idinga ukukwazi ukubamba ngokushesha oxhumana nabo bezindaba. Qinisekisa ukuthi ufake inombolo yocingo yocingo nabezindaba noma yimuphi omunye ulwazi lokuxhumana ngaphakathi kwekithi lakho lokunyathelisa.

Sebenzisa Abasebenzi Ngeziqu

Awudingi ukukhawulela okhulumela umcimbi wakho kumxhumanisi wakho wezokuxhumana. Uma isisebenzi singanikeza umsindo we-soundbite kangcono ngoba unolwazi oluningi lokuthuthukisa nokusebenza nomkhiqizo othize, ngandlela-thile, menze atholakale imibuzo.

Lungiselela Isitatimende Sakho Ngaphambi Kokuthi

Uma uhlela ukukhuluma ngekhamera noma kumnyatheli wephephandaba, cabanga ngalokho ofuna ukusho ngaphambi kwesikhathi. Kungasiza ukuba nomngane ongajwayele ibhizinisi lakho ukufunda ngekithi lakho lokunyathelisa bese ubuza imibuzo abanayo. Kule mibuzo kanye nokuzicabangela ngokwakho, faka uhlu lwezimpendulo. Awufuni ukuzwakala ukuphinda uhlaziye, kodwa awufuni ukuzwakala ungakulungele noma uthi "Umm ..." okuningi noma.

Ufuna futhi ukucabangela izinhlobo ezahlukene zemidiya. Iphephandaba linemfuno ehlukile kunethelevishini nakwezinye izikhathi. Umlobi wephephandaba angase akubuze imibuzo ehluke kakhulu kunomnyathelisi we-TV . Ngamunye umzila unendlela ehlukene yokuveza izindaba zakho ngakho bazodinga uhlobo oluhambisana nezilaleli zabo ngokuhamba phambili.

Kuthiwani Uma Umlobi Engabonisi?

Isiteshi noma iphephandaba lingathumela kahle isithombe somthwebuli wezithombe noma i-videographer esikhundleni somlobi. Lokho akusho ukuthi indaba yakho ayibalulekile kubo. Bengeke babe khona uma bengakalungiseleli ekunikezeni indaba yakho ukuze baphathe noma ubani okhombisa kahle.

Uma i-videographer igoqa igesi lakhe, ungamniki ikhi yokunyathelisa ngaleso sikhathi. Uzinikele ukuyithwala kuze kube yilapho ekwazi ukuthola isibhamu ayidingayo. Ukwelapha njengomuntu wesakhamuzi wesibili uzokubuyisela esiteshini futhi kungalimaza amathuba akho okuba khona esikhathini esizayo.