Konke ofuna ukukwazi
Izibonelo zabathengi bokushicilela
Omagazini abathintekayo besifazane, njengezindawo zokugcina izindlu ezinhle , namagazini omkhaya neyadini njengama- HGTV , yizibonelo zezincwadi ezithinta izithameli ezivamile, nakuba zingachazwa ngokuthi "inzalo yabesifazane" noma "incwadi enomlimi engqondweni." Lawa akuwona omagazini abahamba phambili embonini ethile noma kwezohwebo, ngakho-ke isizathu sokubizwa ngokuthi izincwadi zabathengi.
Eqinisweni, kunezincwadi eziningi zabathengi ezibhalelwe izitifiketi noma izithakazelo ezingaphezu kwalokho okubizwa ngokuthi "inzalo ejwayelekile." I-Reader's Digest ingaba nokufunda okubanzi-abantu abanentshisekelo kukho konke kusuka ezindlebeni zasendlini kuya ezindabeni ezimfushane. Insimu & Ukusakaza , ngakolunye uhlangothi, kungabhena kuphela abantu abanothando lwabo lwangaphandle oludlula kuphela izithakazelo zabo ekudobeni, ekuzingeleni nasezinqoleni.
I-Consumer Publications vs. Trade Publications
Ukuhlukanisa phakathi kwencwadi yabathengi kanye nencwadi yokuhweba kulula. Isibonelo, ukuhlukahluka kuyincwadi yokuhweba mayelana nomkhakha wokuzijabulisa. Abantu abasebenza kulezizokuzijabulisa, umculo, nezimboni zefilimu ngokuvamile banesithakazelo kuzihloko ezihlanganiswe abalobi abahlukahlukene. Ngakolunye uhlangothi, i- Entertainment Weekly kanye noMhlahlandlela we-TV yizincwadi zabathengi mayelana nokuzijabulisa, okubhalelwe umfundi othanda imibukiso yethelevishini, inhlebo yokudumisa, kanye nesiko sama pop.
I- Journal of the American Medical Association , nakuba ibhalwa ochwepheshe bezokwelapha, abacwaningi nabaqeqeshiwe bezempilo, ihluke encwadini yezokuhweba embonini yezempilo, njenge- Healthcare yamanje . Kungase kube khona inselelo phakathi kwalaba ababili, kodwa okulandelayo kufana nencazelo yohwebo lokuhweba kunalokuqala, olushicilela ucwaningo lwesayensi kanye nabezindaba zezokwelapha.
Lapho Ukuthola Ukuthengwa Kwezimpahla
Izincwadi zomthengi zitholakala ekuthengeni ezindaweni ezihlukahlukene zokudayisa. Abathengisi bezindiza, ngokwesibonelo, bayazi ukuthi abagibeli bafuna izindlela zokudlula isikhathi, okuthile okumele balinde ngenkathi balinde indiza, noma umagazini ukuzithobisa ngenkathi usendleleni. Uzobona ama-newsstands cishe kuwo wonke umcimbi wezindiza. Ama-newsstand e-Big City eNew York, eChicago, naseWashington, DC ayindawo evamile yomagazini omagazini abathengi. Kodwa uzothola izincwadi zabathengi ezinqolobaneni ezinkulu zebhokisi, ezitolo zokudla, ngisho nasezincwadini zokubhuka.
Ukubhaliselwa kwekhaya kwezokuthenga kwabathengi kanye kanye nokwehla kweminyaka. Izincwadi eziningi zabathengi ezafika nge-postal service manje zitholakala ku-intanethi nge-Smartphones, amaphilisi, nama-PC. Ngaphezu kwalokho, izinhlelo zokusebenza zamagazini zabathengi, njenge-Texture nabahlinzeki bethenga bethenga, njenge-Amazon banikeza amakhophi wedijithali namaphakheji wokubhalisa.
Umlando wabathengi bokushicilela
Izincwadi zabathengi zinomlando ohamba phambili ngaphesheya kwamaphephancwadi ama- Look and Life amaningi , okwakamuva okwaqala ukushicilelwa ngasekupheleni kwawo-1880. Lezi zincintiswano zincwadi zaziyizinhloko zokuthi zithandwa kakhulu kusukela ekuqaleni kuya kuya maphakathi no-1900.
Enye yezincwadi zokuqala ezithakazelisayo ezilotshiwe ezibhalwa amadoda: I-Gentleman's Magazine . Kushicilelwe cishe amakhulu amabili eminyaka, amapheshana ambalwa kuphela e-US agcina ingobo yomlando wale magazini yaseLondon-original.
Njengoba izincwadi zokunyathelisa- amaphephandaba, omagazini, amaphephandaba, nezincwadi ezifanayo-zihlukumezeka ukusinda, i-intanethi ingase ibe nomthwalo wemfanelo wokunciphisa ukuthengwa komagazini kanye nokujikeleza komagazini. Noma kunjalo, kusekhona abafundi abajabulela ukuhlangenwe nakho okubukhali bokuguqula amakhasi omagazini empeleni bese bebuka izithombe eziluhlaza.