Ukuthengisa Ukukhangisa ngePodcast Yakho

Uthola i-Podcast enkulu? Yenza imali namhlanje.

I-Podcasting. I-Getty Images

Amabhulogi ashaya i- intanethi ethandwayo kodwa kuthatha isikhashana ukuba abakhangisi baqaphele. Kodwa-ke, i-podcasting isiye yakuthola ngokushesha ngezwe lesikhangiso futhi kufinyeleleke ekuthandeni wonke umuntu kusuka kubakhangisi bamabhizinisi amancane kuya ezinkampanini emhlabeni jikelele. Yimbonini yezigidigidi zama dollar ... ngakho, ungayithinta kanjani?

Ukuthengisa Isikhala

Ukuthengisa ukukhangisa kwi-podcast yakho kufana nokuthengisa indawo yokukhangisa kuwebhusayithi.

Ngokungafani nokuthengisa ibhanna ngokuchofoza ngakunye, noma kunjalo, isikhangiso esilula se-podcast singangeniswa ku-podcast yakho bese ushiye lapho. Ukuthengisa isikhala sakho sesikhangiso se-podcasting singathinta kakhulu ngoba i-podcasts ngokuvamile ayikhululekile. Le mali ingakusiza ukumboza izindleko zokukhiqiza i-podcast yakho futhi udale okuqukethwe okungcono ukuze uthole abalaleli abaningi.

Ukubekwa kwezohwebo

Gcina amathengisi anganiselwe futhi ulawule ngokubekwa kwawo ngokucophelela. Abanye abakwa-podcasters bafake ukuhweba ekuqaleni kwe-podcast, abanye banokuhweba phakathi futhi abanye banokuphela ekugcineni. Abanye baze basebenzise izindawo zokuqala, eziphakathi nendawo zokugcina ukufaka izimakethe. Qinisekisa ukuthi awubheki umlaleli ngokuthengiswa ngemuva kokuhweba, noma kunjalo.

Ochwepheshe abaningi be-podcasting baxwayisa ngokubeka isikhangiso ekuqaleni kwe-podcast yakho. Bathi ukuhweba kuphuma phezulu ekuthandeni okuvela entandweni yomlaleli wokuzwa i-podcast yakho.

Esikhundleni sokulalela i-podcast yakho ngokushesha, kufanele bazwe ukuhweba kuqala.

Ubude bezohwebo

Abalaleli abaningi be-podcast kuhle nge-15-second commercial kule podcast. Imizuzu emibili yindlela ende kakhulu, futhi ngisho namasekhondi angu-60 alula.

Ngokugcina ubude bokuthengisa bufushane futhi kunciphisa ukubekwa, ungaqhubeka ukukhonza izilaleli zakho kuqala.

Awufuni ukuguqula i-podcast yakho ibe yinkinga yokudayiswa kwezimakethe ezivimbela emsebenzini onzima ozifake ku-podcast yakho futhi unganiki izilaleli zakho into eyigugu.

Ubani olalele?

Abakhangisi ngokuzenzakalelayo baxhuma ngempela ku-bandwagon yokukhangisa kwe-podcast. I-Honda, iToyota, i-Lexus, i-Volvo kanye nokunye ihlola amanzi e-podcasting. Iningi lama-podcasts ngeke likwazi ukuthola lezi zinhlobo zabakhangisi. Yini ongayenza kunalokho ihlose labo abangase balalele i-podcast yakho.

Ngokuhlola uhlobo lwe-podcast okhululayo, uyakwazi ukwazi ukuthi abakhangisi bakho abanakho ngesikhathi esifanayo.

Uzofuna ukwazi ukuthi bangaki abalaleli i-podcast yakho. Abakhangisi bazofuna ukwazi ukuthi bangaki abantu abakhangisa isikhangiso ngaphambi kokuthenga isikhala.

I-Podcasting Ad Rates

Inani le-podcast lulukhuni kubo bobabili abapodcasters nabathengisi ukuba baqede lokhu ekuqaleni komdlalo. I-WordCast ezwakalayo inikeza isevisi evumela ukuthi abasebenzisi be-podcasters babone ukuthi bangaki abantu abalanda i-podcast yakho ukukusiza ukuthi uqale ikhadi lokukhangisa.

Le nsizakalo ikhokhisa i-podcaster kuze kube ngamasenti amahlanu nengxenye ngokulandwa kwe-podcast. Ulwazi lwe-WordCast liqoqa lisiza i-podcaster ukuthi inqume ukuthi yiziphi abalaleli nokuthi ziyini ukulanda.

Ukuxhaswa Ngaphandle Kokukhangisa

Okunye ukukhangisa kwe-podcast ukuthola umxhasi we-podcast yakho. IGeorgia-Pacific ingene esivumelwaneni esinezibalo eziyisithupha nge-podcast yomzali ebizwa ngokuthi uMommycast . Intombazane eneminyaka engu-15 ubudala eTexas inebaxhasi be- podcast yakhe ye- EmoGirlTalk ehlanganisa umkhiqizo wokuphathwa ngamacne okuthiwa i-Nature's Cure kanye nomhlinzeki wegama lesizinda GoDaddy.com.

Ukuxhaswa ngokuvamile kunomsebenzi we-podcaster okhuluma ngomxhasi ngaphakathi kwe-podcast. Ungathinti inani lomxhasi. Abaningi be-podcasters bathole impumelelo eyengeziwe ngokuthola uxhaso oluqinile kunokuthengisa isikhala sokukhangisa i-podcast njalo.

Kungakhathaliseki ukuthi uphishekela kanjani ukukhangisa nge-podcast yakho, vele uqinisekise ukuthi okuqukethwe kwakho akuhlupheki.

Uma kungenjalo, ngeke uzuze izilaleli ezintsha futhi uzolahlekelwa okulandelayo okube nakho, ekugcineni ukulahlekelwa abakhangisi bakho enkambisweni.