Ingabe uyesaba umqondo wokubhala umugqa wekhodi, kodwa ufa ukuze uthole unyawo embonini ye-tech ekhula njalo? Ungesabi.
Kunamakhono amaningi ezobuchwepheshe / isofthiwe ongayenza ngaphandle kokubhala noma iyiphi ikhodi. Ngezansi ku-7 ongakwazi ukuzifundela wena ngokwakho, uthuthukise ngokwengeziwe ukuqhubeka kwakho.
01 Ukusebenzisa injini yokusesha (SEO)
I-SEO yindawo eyinkimbinkimbi, kodwa ngokuyinhloko, kuwumkhuba wokuthola izivakashi eziningi kuwebhusayithi ngokomzimba-okungukuthi, ngeGoogle noma enye injini yokusesha ethandwayo.
I-SEO ikhona kuzo zonke izikhungo zamathuluzi ezidayisi. Nakuba abanye bangase bahlukanise ngaphansi kwesambulela "sokuthengisa", ngokungangabazeki i-SEO ithatha i-savvy yobuchwepheshe.
Ukuqonda ukuthi i-SEO isebenza kanjani ikhono elihle lokuba nalo ngoba yonke ibhizinisi ifuna ukuthola izivakashi eziningi kuwebhusayithi yazo. Nge-SEO wazi-ke, ungaba ngumuntu ozisizayo ekufezeni lokho .
Kukhona izinto eziningi zokufunda / ezithengiwe ze-SEO ezingenazikhokhela kanye namathuluzi kuwebhu. Kodwa mhlawumbe indlela engcono kakhulu yokufunda ukubeka yonke imininingwane isenzo: yakha iwebhusayithi yakho futhi usebenzise amasu we-SEO ukuthola i-traffic kuwo.
02 I-Wireframing / Ama-Prototyping Tools
Amathuluzi we-Wireframing / prototyping atholakala kuso sonke isifuba se-designer's digital. Ngaphezu kwalokho, eziningi zingabizi futhi zilula ukufunda. Izibonelo ezimbalwa zala mathuluzi zifaka i-Balsamiq, i-Visio, ne-Sketch.
Noma kunjalo, i-wireframing elula / i-prototyping ingenziwa kalula kwisofthiwe efana ne-Keynote, noma i-PowerPoint.
03 I-Adobe Creative Cloud Products
Imisebenzi efuna amakhono e-Adobe ngokuvamile ahlobene nomklamo we-User Interface (UI), Ukwaziswa Komsebenzisi (UX) kanye nomklamo wewebhu.
Namuhla ungathola ukufinyelela kwe-Adobe Suite ngokugcwele njenge-$ 29.99 / ngenyanga nge-Adobe Creative Cloud. Noma kunjalo, lokho akusho ukuthi kufanele ufunde yonke isofthiwe abanayo.
Yiqiniso, cabanga ngalokho okuthandayo. Kodwa izinto ezimbili ezivamile ze-Adobe ziyi-Photoshop ne-Illustrator. I-Photoshop iwukuba ngokuyinhloko ukuhlela isithombe nokubuyisela kabusha. Umfanekisi ubizwa ngokufanele-ngomfanekiso wedijithali.
Ekugcineni, yenza ucwaningo lwakho nokuhlola.
04 Web Analytics
Yilapho amathuluzi afana ne-Google Analytics aqala ukudlala khona. Ngcono nakakhulu, i-Google Analytics ikhululekile kunoma ubani ongayisebenzisa.
Ngaphandle kwe-Google Analytics, kunezinhlelo ezihlukahlukene zezinhlelo zesofthiwe zokuhlaziya. Ezinye zazo zingamabhizinisi amakhulu, ezinye ukuthi umuntu angazifunda eyedwa.
05 Ukuhlolwa kwe-AB
Ukuhlolwa kwe-AB kubalulekile ikakhulukazi ezinkampanini ezinkulu ezinamawebhusayithi athandwa kakhulu. Ngoba, kulezi zenzakalo, ushintsho oluncane ekhasini lasekhaya lungathinta kakhulu imali. Ngenxa yalokhu, namuhla kukhona yonke imisebenzi ephathelene nokuhlelwa kwezinga lokuguqulwa.
Ngokufanayo ne-SEO, indlela enhle yokufunda ukuthi ungadala kanjani ukuhlolwa kwe-AB yimpumelelo ngokudala indawo elula eyakho bese uqala ukuzama.
Chofoza lapha ukuze ufunde kabanzi mayelana nokuhlola kwe-AB kumawebhusayithi.
06 Microsoft Excel
Izindawo eziningi zobuchwepheshe zifuna abasebenzi bakwazi ukuhlaziya idatha kuma-spreadsheet besebenzisa i-Microsoft Excel. Ngokuqondile, izindima eziningi ze-tech kanye nezikhundla ze-intelligence zebhizinisi zibiza abafakizicelo abazi amatafula we-pivot.
Amatafula we-Pivot asetshenziselwa ukuhlaziya idatha futhi ngokuvamile iyingxenye yokucubungula idatha. Ithebula le-pivot likuvumela ukuba ukhiphe ukubaluleka kokusetha okukhulu kwedatha.