Imidwebo yezithombe Izicelo eziningi kanye nabaculi abaningi abaqashiwe
Empeleni, ukudweba imidwebo yilezi:
Ubuciko noma ikhono lokuhlanganisa umbhalo nezithombe kuzikhangiso, omagazini noma izincwadi.
Eyaziwa nangokuthi ukuxhumana okubukwayo, ukuklama kokuxhumana, nokuklama kwezentengiselwano, ukuklanywa kwesithombe sanamuhla kwakunjalo ekuqaleni kwekhulu lama-20. I-stonestone yokuxhumana iyisignesha ye-1936 eyadala i-London Underground, ebhekwa njengengcweti yesimanje. Yasebenzisa uhlobo lwe-typeface olwenziwe ngokukhethekile kule phrojekthi ngu-Edward Johnston, futhi lisasebenza nanamuhla.
Isikole saseBelhaus se-midfield yaseJalimane esiphakathi kwekhulu leminyaka sakwa-Bauhaus sithatha ubuciko kuya ezingeni elilandelayo futhi sabeka isisekelo esinamandla sabanikazi bezithombe banamuhla .
Futhi-ke, abadwebi abanjengoPaul Rand, uSaul Bass, u-Adrian Frutiger, uMilton Glaser, u-Alan Fletcher, u-Abrama Imidlalo, u-Herb Lubalin, uNeville Brody, uDavid Carson noPeter Saville babonisa ukudweba ngokucacile endaweni entsha. Umklamo wezithombe manje usebenza indima ebalulekile ekuhwebeni, emasikweni ase pop, nasezicini eziningi zomphakathi wanamuhla.
Izicelo zoMdwebo Wezithombe
Bheka nxazonke. Umdwebo wezithombe kunoma yikuphi, kusukela ku-wrappers kumabhayi e-candy kuya ku-logo ku-cup yakho oyintandokazi yekhofi. Eqinisweni, ubona amakhulu ezinhlobo zezinkomba zemibala njalo ngosuku olulodwa, futhi isikhathi esiningi, awuboni.
Imidwebo yezithombe ingaba nemisebenzi eminingi. Ukusebenzisa okuncane kokuklanywa kwemifanekiso kufaka phakathi:
- Izimpawu
- Ubunikazi bebhizinisi / ukufaka uphawu
- Ukupakisha (kusuka emabhodleleni amanzi kuya kumishini)
- Izinto eziprintiwe (izincwadi, amaflaya, omagazini, amaphephandaba)
- Ubuciko be-intanethi (amabhanki, amabhulogi, amawebhusayithi)
- I-albhamu ihlanganisa
- Amafilimu nezihloko zethelevishini namahluzo
- I-T-shirt nezembatho zokugqoka
- Amakhadi okubingelela
Imiklamo ingahle ibe lula noma iphazamise
Ngezinye izikhathi, njenge-designing design, ukudweba imidwebo kufanele inikeze izindlela ezicacile nezilula zokudlulisela ulwazi.
Ibalazwe elisemgwaqweni laseNew York City yisibonelo esihle salokhu. Idizayini yenza lula into enzima kakhulu, okwenze kube lula ukuhamba futhi ufike lapho uya khona. Uma ukuklanywa kwakuyinkimbinkimbi ngokweqile noma kwezobuciko, bekuyovimbela umsebenzi wemephu, ukuyihlinze ngokungenalutho.
Kwezinye izimo, ukuklama kungahamba ngendlela ehlukile. Kungaba i-jarring, kunzima ukufunda noma ukwenza isitatimende esithatha isikhashana ukuyiqonda. Lokhu kuvame ukubonakala emidwebeni yezingubo ze-albhamu, kanye nemiklamo ye-poster, amakhadi wokubingelela, kanye nezinye izinhlobo zokuklapha okuphazamisayo.
Yakha kwi-Digital World
Ngokuqhubekayo, ukuklanywa kwemidwebo nokuklanywa kwewebhu kuhamba ngezandla. Amamagazini kumele abe nokuxhumana oku-inthanethi, ngakho-ke amaphephandaba, izitolo zokudla, izibhedlela kanye nezinye izinhlobo zebhizinisi nezikhungo. Ngakho-ke, abaklami bezithombe kumele badale futhi balondoloze ukubukeka okuqhubekayo futhi bazizwe kuningi ukuqeqeshwa. Ngokuvamile, ukuklanywa kwedijithali kuqondisa ukuthi konke okungaziwa ukuthi kudalwe futhi kwenziwa kanjani.
Umdwebo wezithombe akuyona nje into enhle noma enhle. Kuyingxenye ebalulekile yokuhweba nokuphila.
Abaqambi abahlanu abaphawulekayo bezithombe
Akunakwenzeka ukucabangela ukuklanywa kwemidwebo ngaphandle kokubhekisela kwezinye ze-greats zemboni. Ngenkathi kunamakhulu abakhiqizi abanamakhono ngokuhamba kwesikhathi, amadoda alandelayo ayisihlanu adala umsebenzi ochaza imboni.
USawule Bass
Uma uke wabona ifilimu ye-Hitchcock, cishe uyazi amakhono okuklama kaSaul Bass. Umsebenzi wakhe eNyakatho ngeNyakatho-ntshonalanga ne- Psycho kwakungavamile, njengoba kwakungomunye umsebenzi wabaqondisi kuhlanganise noBilly Wilder, uStanly Kubrick no-Otto Preminger. I-Bass nayo ibhekene namanye ama-logos adume kakhulu emlandweni womkhiqizo, kuhlanganise ne-Bell System, i-AT & T, i-Continental Airlines, ne-United Airlines.
Paul Rand
Eyaziwa kakhulu ngomsebenzi wakhe kwi logo le-IBM, uPaul Rand (ozelwe nguPaul Rosenbaum) kwakuyimbangela yokudala eyanikezela okuningi izimpawu zabo. Mhlawumbe indaba edumile kakhulu mayelana nalokhu okuzungezile ngasekupheleni kuka Steve Jobs, kanye ne-NeXT yakhe nkampani. Imisebenzi yafika kuRandi futhi yacela i logo, ilindele ukuba afike ngezinketho eziningana. URandi uthe "Cha, ngizoxazulula inkinga yakho futhi uzokhokha.
Awudingi ukusebenzisa isixazululo. Uma ufuna izinketho, hamba ukhulume nabanye abantu. "Imisebenzi ayikhulumi kwabanye abantu futhi ikhokhelwe uRandi $ 100,000 emsebenzini wakhe.
Milton Glaser
I-Glaser idume ngezicucu ezimbili ezibonakalayo zesakhiwo se-graphic - i-I ❤ NY logo, ne-psychedelic Bob Dylan header poster, okwenza ngo-1966 ngenxa ye-Dylan's Greatest Hits album. Ngo-2009, uGlaser wanikezwa uMdabu Kazwelonke Wezobuciko nguMongameli uBarack Obama. Umsebenzi we-Glaser uyaqhubeka uthonya abakhiqizi kuze kube yilolu suku.
U-Alan Fletcher
Njengomunye wabalingani abasungula uPentagram, uFletcher akabheki nje kuphela ukuthi unomklami omkhulu kunazo zonke esizukulwaneni sakhe kodwa kunoma yisiphi isizukulwane. Umsebenzi wakhe uqala iminyaka eminyaka futhi uvivinya umzimba ngendlela elula, ukucabanga okuhlakaniphile nokungaqaphelanga. Umsebenzi wakhe kwiMicrosoft yaseVondon no-Albert Museum yaseLondon-i-museum ehamba phambili emhlabeni yobuciko nobuciko-ibonakala inhle namuhla njengoba yenza ngo-1989 lapho eqala ukuyidala.
I-Herb Lubalin
Uma igama lizwakala lijwayele, cishe ususebenzise isitayela se-Lubalin ngesikhathi esithile emsebenzini wakho. I-Herb Lubalin yayingumklami oyingqayizivele nomdwebi we-typographer owadala amafonti amaningi asetshenziswa kakhulu namuhla. Indalo yakhe yombhalo ihlanganisa i-ITC Avant Garde, i-Lubalin Graph, ne-ITC Serif Gothic. I-logo yakhe yomagazini we- Mother & Child ibhekwa njengengcweti yobuciko.