Yenza umnikelo abakwazi ukuwenqaba
Cabanga ngomzuzwana ukuthi usungula umkhiqizo omuhle. Mhlawumbe uhlobo olusha nolumangalisayo lwebhiya elikhanyayo, noma i-pair of izingubo zangaphansi ezihlala zigcina zipholile futhi zihle.
Manje, unomsebenzi wokuthola abantu ukuba bazame ukusungula kwakho. Kodwa kunenkinga. Ubhiya, kahle, uqondisa abantu abathanda kakade uphawu oluthile lwebhiya, kube nguCorors, Bud, noma uMiller. Izingubo zangaphansi, ukukhishwa okufanayo.
Ubheka abantu abathembekile ku-Hanes, Jockey, noma kuCalvin Klein.
Bakholelwa ukuthi kuhlanganisiwe, cishe ku-DNA yabo. Babona njengabaphuzi be-Bud Light noma abathwali be-Jockey. Bachithe isikhathi esiningi futhi bezama iminyaka eminingi, befuna isiphuzo abayithandayo, nezingubo zangaphansi ezizizwa zikhululekile kuzo.
Manje, uze futhi uthi "ukhohlwe lokho, zama lokhu ... kungcono."
Lena indlela engalungile. Uphuma esangweni elibheke ukushintsha inkolelo, futhi lokho kuyintaba engenakwenzeka ukukhuphuka. Izinkolelo zihlanganisiwe. Bahlala phansi.
Kodwa ukuziphatha okuguqukayo, kulula ukushintsha uma kuqhathaniswa. Konke okudingeka ukwenze kunokuqonda okuyisisekelo kwabantu.
Ukuqonda Ubuntu Bendalo
Ukuqonda ukuguquka kokuguqula inkolelo, kufanele uqonde isimo somuntu.
Njengomncintiswano, asifani nokushintsha. Ngakho-ke lapho sichitha iminyaka, noma ngisho namashumi eminyaka, sakha umbono noma "isimo sengqondo" ngento ethile, ngeke kube yinto eshintshwe ebusuku.
Kuthatha isikhathi, noma into ebalulekile.
Njengoba u-Al Franken esho ku-movie yakhe ethi "God Spoke": "
"Ubaba wami wayenguRepublican kuze kube ngu-1964. Futhi wayengumuntu waseJavan Javits Republican. Uyazi ukuthi wakhulela eNew York, wavotela uHerbert Hoover, futhi wavotela wonke amaRiphabliki ... kwathi ngo-1964 ... ngesikhathi sokulwa kwamalungelo omphakathi , ubaba wami uthi, "lokho akulungile neze. Akekho umJuda ongaphikisana namalungelo omphakathi." Futhi ubaba wami wayengelungu eliphethe ikhadi-NAACP, neRepublican. Ngakho-ke ngo-1964 bakhetha i-Goldwater, ephikisana nomthethosivivinywa wamalungelo omphakathi, futhi yilokho. Ubaba wami wayengumDemocratic for the rest of his life. "
Lapho Izinkolelo Zihlanganiswa
Lokho kushintshwa kwesimo sengqondo kwavela kunento eyayinezinkolelo ezimbili ezijulile ezixabana. Enye yayiwukukholelwa kokuziphatha, enye yayiyizombusazwe (nakuba abanye bavame ukuxuba ndawonye). Ukukholelwa kokuziphatha kwakunamandla, futhi ubaba ka-Al Franken washintsha ubudlelwane bakhe bezombusazwe. Futhi ngaleyo ndlela, lokho kuguquka ekukholweni kwakha ushintsho ekuziphatheni. Wayevotela iRiphablikhi, iphoyisa lakhe lashintshwa, futhi ngemva kwalokho, wavotela iDemocrat.
Sinesaba Ukuguquka
Kuyadabukisa kodwa kuyiqiniso. Abaningi bethu abathandi ukushintsha okukhulu. Asithandi ukwenza umzamo wokushintsha isimo sengqondo noma izinkolelo zethu. Eqinisweni, singathanda ukuphuma endleleni yethu ukufakazela ukuthi inkolelo yethu ilungile kunokuguqula. Cabanga ngezinye zezinkolelo onayo ngemikhiqizo ethandwayo. Cishe uke waba nabo isikhathi eside. Mhlawumbe ukhetha izimoto ezenziwe amaMelika ukuze zingeniswe. Mhlawumbe ungumuntu we-Coke, hhayi iPepsi. Mhlawumbe uhlale uthenga i-Apple futhi wenqaba ukuthenga noma yikuphi iMicrosoft. Ingabe lezo zinkolelo zingashintshwa? Akungabazeki. Kodwa ingabe ukuziphatha kwakho kokuthenga kungashintshwa?
Yebo, kungenzeka.
Njengoba i-Subtitle ithi ... Yenza Yanikeze Awukwazi Ukuyiyeka
Izinkampani zisebenzisa ama-million ukubuyisela emuva kodwa azilungiseleli inkinga. Umkhankaso we-TV omnandi okhuthaza ukujabula-ujabule-injabulo-imizwa yenjabulo cishe ngeke kuthole abantu ukuba baphonsa i-Coke futhi bathenge i-Pepsi.
Kodwa hamba esitolo futhi ubone i-Pepsi ekuthengiseni isigamu samanani weCoke, futhi ungase uthathe kahle ekhaya i- Pepsi -pack ayisithupha esikhundleni sokuthengwa kwakho kweCoke evamile. Inkolelo yakho ayikashintshi. Usacabanga ukuthi uCokeke uyona engcono kakhulu. Kodwa hey, ngentengo engama-half, uPepsi uyakuthanda ngokufanayo. Futhi u-Pepsi uthemba ukuthi uzothola ukunambitheka kwalo, futhi ube nguPepsi loyalist.
Ngokufanayo, umkhankaso we-Old Spice wakamuva ungase ube nabantu abambalwa ukukuzama, noma ngiwubone, kodwa ngithi imiphumela evelele ishiwo kakhulu kumkhankaso wekhuphoni owawusebenza ngokufanayo. Ungase ushintshele ku-Old Spice kusuka ku-Ax noma i-Dove, kodwa hhayi ngoba iphunga kangcono. Wenzé ngoba ithokoza ok, kodwa intengo yayihle kakhulu. Lezi zibonelo ezilula zokushintsha kokuziphatha ngaphandle kokushintsha izinkolelo.