Indlela Yokukhetha Imfundo Ephakeme Kunazo Zonke.
Kunezindima eziningi ezihlukahlukene futhi ezihlukahlukene ekukhangiseni , futhi zonke zivame ukufuna uhlobo oluthile lwezizinda eziphathelene nokufundisa njengendawo yokufaka. Kwakungenjalo ngaso sonke isikhathi. Ngama-1960, ngisho nasekuqaleni kwawo-1980, ukukhangisa kwakuvame ukuthi abantu bezemisebenzi baqhekeke ngengozi. Kodwa manje, ukuncintisana kuyingozi, futhi uma ufuna ukuphumelela, kufanele ulandele indlela ethile eqinisekisiwe esekelwe isimo samanje sembonini.
Ukuqala umsebenzi wakho ekukhangiseni kungase kuzwe kunzima ekuqaleni. Imfundo, ubuntu, ngisho nokuzama ukuthola i-interview ingakudikibalaza ngokushesha. Lezi ezinye zezinto ezivame ukukhathazeka ngazo noma ubani onentshisekelo embonini yesikhangiso. Ukuba ne-degree ngaphansi kwebhande lakho kukusiza njalo ukuba uhambe ngokuqondile. Kodwa noma ngabe uqhubeka, nansi iseluleko esilandelayo.
Imfundo ye-Creative Role ekukhangiseni
Uma ufuna ukubhala umkopishi, kunezindlela ezimbili ezitholakalayo kuwe ... imfundo yokubhala, noma imfundo yokudala. Kunabaningi be-copywriters abaphumelele abamba i-degree ngesiNgisi. Uzothola nenani elikhulu lezinzuzo zesikhangiso ngezinga lokuxhumana. Ngisho neminyaka eyishumi eyedlule, imfundo yokubhala yayisengenzeka, kodwa ukuba uthembekile, lezi zinsuku uzoba nzima kanzima ukuba ungene ejensi enkulu yokukhangisa. Abanikazi bekhophi kulindeleke bacabange ngokubukeka, futhi kufanele bazi ukuthi bangasebenzisa kanjani ngesandla nomqondisi wezobuciko noma umklami.
Ngakho-ke, nakuba isikhulu esiNgisi noma olunye uhlobo lokubhala singakunika isiqalo esihle, uzodinga okungaphezulu. Ngaphezu kwalokho, kufanele kuqaphele ukuthi abakhophi bezincwadi eziningi baphula imithetho eminingi yolimi ababhala ngaso noma kunjalo.
Ngakho-ke, uma ufuna ukuba umkopishi, umklami, noma umdwebi wezobuciko, kufanele nakanjani ubuke imfundo ezindaweni zokukhangisa, ukuklama, ubudlelwane bomphakathi nokukhangisa.
Akuyona yonke eyunivesithi inikeza amadigri ekukhangiseni, ukukhangisa noma ubudlelwane bomphakathi. Kodwa-ke, uma ufuna ngokukhethekile ukuqeqeshwa kulezi zindawo ngenkathi usekolishi, ungabheka uhlu lwamakholeji namayunivesithi enikeza lezi zinhlelo.
Awunqunyelwe umsebenzi wokukopisha uma ubamba izinga lakho ngesiNgisi. Kodwa-ke, njengenhloko yezokuxhumana, uthola izifundo ezihlukahlukene ezikunika ukuqonda okuningi kwezici ezihlukene zomsebenzi ekukhangiseni, ezokudluliselwa kwamaphephandaba, ukukhangisa kanye nobuhlobo bomphakathi. Njengoba kufanele uthathe izifundo ezithile ukuze ufeze izidingo zakho zezinga, uzothola eziningi zezifundo okudingeka uzithathe ngokuvumelana nomsebenzi owenzayo.
Imfundo yendima ye-Akhawunti ekukhangiseni
Uma unesithakazelo ekuhlanganyeleni ukuphathwa kwe-akhawunti yezinto, unezinketho eziningi kakhulu ezivulekile kuwe. Abaphathi be-akhawunti bavame ukuba nezinga lokukhangisa noma lokuthengisa, futhi babambe i-BSc esikhundleni se-BA. Uma unekhono lokucabanga kwe-lateral, inhlangano, isethulo, futhi kuhle ekukholiseni, lokhu kungaba indlela efanele kuwe. Noma yikuphi okuvela ngesiNgisi nokuThintana, kuya kwi-Psychology kanye neBusiness Management kukhona amaphuzu amakhulu okungena kulo msebenzi.
Yiqiniso, udinga ukubhangqa ngokuhlangenwe nakho okufanele, ngakho ukuthola i-internship kubalulekile.
Imfundo yezinye izikhangiso ze-Ad Agency
Njengamanye amamodeli amabhizinisi amaningi lapho, ukukhangisa kubone ushintsho olukhulu eminyakeni engama-20-30 edlule. Umthelela wedatha ne-digital ayikwazi ukugcizelelwa ngokwanele, futhi ama-ejensi kumele akhule futhi ashintshe ukuhlala endaweni entsha.
Uma ungenalo ohlangothini olubalulekile noma ohlangothini lobuciko bebhizinisi, kodwa ungathanda ukusebenza ezweni elihamba phambili lokukhangisa, usenayo izinketho eziningi ezivulekile kuwe. Nanka ezinye izindlela ongangena emndenini wesikhangiso sesikhangiso:
Ubuchwepheshe . Ungenzi iphutha, i-tech inkulu kakhulu ekukhangiseni njengoba kuwona wonke umkhakha. Ama-agency afuna ukuba phambili emishini entsha, futhi ngokuvamile uzosebenzisa abantu be-tech-savvy ukuthi baqhube imikhankaso ezweni elithile ledijithali.
Ochwepheshe bezobuchwepheshe nabo bayadingeka ukuze basize ukwakha, ukugijima, nokulondoloza amanethiwekhi we-IT nezokuxhumana, futhi kungadingeka ukuthi ube ucingo emahoreni ama-craziest. Ngenxa yalolu hlobo lomsebenzi, i-degree yesayensi yekhompiyutha noma insimu ehlobene nayo kuyodingeka.
Ukuphatha . Wonke ama-ad ad ethembekile kubantu abahlelekile abangasiza ihhovisi ligijime kahle. Kusukela ekutholeni futhi ukufaka ezifweni zehhovisi kanye nemaphepha, abasebenzi bezokuphatha bazohlala bethola umsebenzi kuma-ejensi wokukhangisa. I-degree ayidingekile kulokhu, kodwa kuzodingeka ubonise ukuqhubeka okubonisa ukuthi ungayenza lo msebenzi.
Izezimali nomthetho . Ama-ad agatsha amakhulu nezincane azodinga njalo usizo ngezincwadi namabhajethi. Izikhungo ezincane ngokuvamile zizobona i-akhawuntiant eneamaklayenti amaningi amabhizinisi amancane. Ama-ejensi amakhulu azovame ukuba nama-akhawunti kanye nabachwepheshe bezezimali kubasebenzi ukuze baqoqe izinombolo. Amafemu amakhulu azoba okungenani ummeli oyedwa kubasebenzi ukusiza ngazo zonke izinhlobo zezinkinga zomthetho ezingenzeka. Kuzo zombili zomsebenzi, i-degree ensimini ehlobene nayo ibalulekile.
Idatha, Ucwaningo kanye ne-Analytics. Amaqiniso nezibalo yizinto zonke lezi zinsuku. Idatha enkulu. Ucwaningo lukhulu kakhulu. Ukuzihlola ukuze uthole imiphumela kuyinto enkulu. Njengoba idatha eminingi manje itholakale, ama-ejensi ancike ochwepheshe ukuze abasize ukhula ngokusebenzisa ama-gigabite amaningi wolwazi ukuze uthole iziqondiso eziwusizo. I-degree kule nsimu, noma into efanayo (njenge-actuary) izokusiza ukuthi ungeze unyawo lwakho emnyango. Ikhono lakho lokuguqula idatha lizohlala likhona.
Ezinye Izindlela Zokungena Embonini
Enye indlela yokwenza lokho kuvezwa embonini ukuthi kusetshenziswe ngaphakathi. Ufuna ukuthola okuningi phakathi kwe-internship yakho futhi ingaba unyawo olukhulu emnyango lapho ungaphandle ekolishi noma uma uthola umsebenzi wesikhungo sesikhathi esithile esikoleni. Ama-ejenti amaningi afuna ukugcwalisa izikhundla ezithile ngokukhetha abaqeqeshi basekhaya, ngakho-ke uthathe ngokungathi sína njengoba ungathanda umsebenzi o-9-5 okhokhela izibalo eziyisithupha.
Ngokuqondene neminye imithombo yolwazi, i-Balance yindawo enhle yokuqala, futhi Ukuqala Ekukhangiseni kufanele kube ukuyeka kwakho kuqala. Kunama-athikili amaningi atjengisa kahle ukuthi ungaqala kanjani ensimini, kungakhathaliseki ukuthi ufunde kangakanani izinga lakho. Isigaba Somthombo Wemisebenzi kungenye indawo oyomelwe ukuyivakashela.
Uma unomsebenzi ojulile ngomsebenzi wokukhangisa, noma kunjalo, ungaqala ngaphandle kwezinga . Yeka ukuthi uphakeme kangakanani esikalini ohamba ngaphandle kwezinga kuzoxhomeka ezintweni eziningana, kufaka phakathi imigomo yakho yemisebenzi kodwa ungaba nomsebenzi ophumelelayo ekukhangiseni ngaphandle kokubamba i-bachelor degree.
Ngalokho kusho, yazi ukuthi noma uphishekela i-degree noma i-English noma i-Communications, ngezinga lekhredithi yakho uzothola inzuzo lapho ulandela umsebenzi wakho wokuqala ekukhangiseni. Kodwa akukho okunye okungashintsha imibono nobuciko okufanele bube khona kwiphothifoliyo yakho. Ama-agency afuna ithalenta, futhi kufanele uqinisekise ukuthi ungenza lo msebenzi.