Uma Ifika Ukuthola Ukubukwa, i-YouTube yi-Tour De Force
Ngakho, udale isikhangiso esihle. Ungavumeli imali osuyichithe kakade ekuhwebeni kwakho iya ekudakeni. Kumele welula i-dollar yakho yezikhangiso nakakhulu ngokuthumela ukuthengisa kwakho ku-YouTube. Nazi izizathu eziyisihlanu eziqinile ukuthi kungani:
1. Ukukhiqizwa Kwakho Kwezebhizinisi
Usebenzise imali yakho yokukhangisa ukuze udale ukuhweba kwe-TV okuphumelelayo , ngakho-ke yenza imali yakho kakhulu. Ukuthumela ukuhweba kwakho ku-YouTube kuvame ukukhululeka ngaphandle uma ukhetha ukuthenga i-ad yesikhangiso esixhaswe, futhi uthole impilo yesikhala esilondoloziwe esikhangisweni sakho ngisho nangemva kokuthi ukugijima kwakho ku-airwaves yendawo sekuphelile.
2. Yindlela entsha yokufinyelela abathengi
Kunezindlela ezimbalwa zezindlela zokufinyelela amakhasimende ngokuthumela ukuthengisa kwakho ku-YouTube:
- Mema abathengi bamanje
Thumela isimemo ngeposi noma i-imeyili kumakhasimende akho abamema ukuba babheke ukuhweba kwakho ku-YouTube. Uma unolwazi lwamaphephandaba we-newsletter noma amakheli e-imeyili axhumene nabo, thumela i-imeyili yakho eyamemezela ukuhweba kwakho nokuthi ingayibona kuphi.
Vele uqiniseke ukuthi amakhasimende akho anikeze okulungile ukuthi axhumane ngakho inkampani yakho ayithathwa njenge-spammer. Uhlala ufuna ukuqiniseka ukuthi uthumele noma iyiphi i-imeyili enobuningi ngokuziphendulela. - Finyelela Abathengi Ngaphandle Komuzi Wakho
Izigidi zabantu zivakashela i-YouTube nomgwaqo wesayithi njalo ziwela ezinhlanu ezinhlanu kuzo zonke izinhlelo zesistimu. Ngisho noma uhlala edolobheni elincane, eU.SA, uthengisa imikhiqizo yendawo, unamandla okufinyelela amakhasimende amasha ngokuthatha umkhankaso wakho wesikhangiso ngaphandle kwendawo yakho eseduze.
Ungakwazi noma awukwazi ukudayiswa ngoba omunye umuntu ubone isikhangiso sakho ku-YouTube kodwa ungafaka okuningi kwe-buzz, okusiholela ngqo kulezizathu ezintathu zokuthumela ukuhweba kwakho ku-YouTube.
3. Ukutholakala Kwendawo Okungenzeka
Kunezindlela ezimbalwa ongathola ukuvezwa okungaphezulu nakakhulu kwenkampani yakho ngokuthumela isikhangiso sakho ku-intanethi. Yenza umzamo we-PR ngemuva kokuthi isikhangiso sakho sithunyelwe. Thumela ukukhishwa kwamaphephandaba ezitolo zendawo zokumemezela ukuthi inkampani yakho ithatha umkhankaso wokukhangisa ku-intanethi nge-commercial yakho ye-TV etholakala ku-YouTube.
Lena indaba enhle yamaphephandaba, omagazini kanye namawebhusayithi ahlanganisa izindaba zentshisekelo zendawo.
Ungakhathazi izimakethe zakho ze-TV, noma kunjalo. Ngenkathi lokhu kungeyona indaba efanelekile yokwebiwa kwe-TV eyedwa, awukwazi ukuthi lapho ukubonisa ekuseni kudinga isivakashi ukukhuluma ngokukhangisa kwe-intanethi nokuthi wenzeni.
Ufuna futhi ukugcina amathebhu ukuthi isikhangiso sakho senzani. Uma ufinyelela isinyathelo esibaluleke kakhulu, njengokubukwa okungu-10,000, indawo ehlwini "Okukhulunywe Kakhulu kakhulu," kufakiwe, njll, thumela enye ukukhululwa kwezindaba ukuze umemezele izindaba zakamuva. Yiba nomdlandla ngemizamo yakho ye-PR yokuthola okuningi emkhankasweni wakho wesikhangiso se-YouTube.
4. Kungenzeka ukuthi uthole Imali engenayo
Ungakhokhwa uma abantu bebuka isikhangiso sakho ku-YouTube uma ufaneleka kwi-YouTube Partner Program. Uzofuna ukuhlala phezulu kwe-push yakho ye-PR ngemuva kokuthi ividiyo yakho ithunyelwe. Lapho abantu abaningi ababuka isikhangiso sakho, okwenyuka izinga lokuhweba kwakho, kufaka amathuba okuthola imali emuva kokukhokhelwe kakade ukuthi wadala. Futhi uma isikhangiso sakho sihamba ne- viral , singabuyisa ekhaya i-bacon!
5. Indlela Elula Yokuthola Isikhangiso Sakho Esizeni Sakho
Isayithi lakho lewebhu lisiza ukukhangisa inkampani yakho. Thatha umkhankaso wakho wesikhangiso ezingeni eliphelele lonke ngokuvumela amakhasimende akho ukuthi abuke imali yakho ngokuvakashela iwebhusayithi yakho.
Uma usithumele isikhangiso sakho ku-YouTube, ungayifaka kalula kusayithi lakho. Kunezizathu eziningi zokuthi kungani ungathanda ukwenza lokhu:
- Londoloza umkhawulokudonsa wakho
Lapho amakhasimende angakwazi ukufika kusayithi lakho, adinga ukukwazi ukubona imikhiqizo yakho, amanani futhi uphendule noma yimiphi imibuzo abayisheshayo. Uma unabantu abheka ukuhweba kwakho ngokusebenzisa umkhawulokudonsa wewebhusayithi yakho, leyo yezohwebo idinga isivinini futhi ihlehlise isayithi lakho.
Izingosi eziningi zebhizinisi zebhizinisi azinawo umkhawulokudonsa okuningi ukusekela amavidiyo abukwa ngoba awawudingi. Ngemuva kokuthi isikhangiso sakho sise-YouTube, noma kunjalo, unakho ukukhetha ukuxhumanisa kwisikhangiso sakho noma ukusifaka kwisayithi lakho. I-YouTube ihlanganisa umkhawulokudonsa futhi isayithi lakho liyaqhubeka lihamba kahle futhi lingathinteki. - Ukubukwa kwamavidiyo okwandisiwe
Ukungeza isixhumanisi noma ukusifaka kwisayithi lakho kusiza ukubuka kwevidiyo yakho. Kusukela ukuhweba okwenziwe kwisiphakeli se-YouTube, uthola isikweletu kuwo wonke umbono. Lokhu futhi kwandisa isikhundla sakho sezebhizinisi, esikusiza emizamweni yakho ye-PR kanye nokukwazi kwakho ukuthola imali uma isikhangiso sakho sithandwa kakhulu.
Izinkampani eziningi zilahlekelwa ithuba eliyingqayizivele lokuheha amakhasimende. Ungathumeli isikhangiso sakho bese uyibiza ngosuku, noma kunjalo. Qinisekisa ukulandelela nge-push push enobudlova futhi ulandele impumelelo yesikhangiso sakho. Akuthola nje kuphela ukuthola i-mileage eyengeziwe ngaphandle kokuhweba kwakho, awukwazi ukuthi ubani obukayo.